New Balance Raleigh-Durham Partners With ChiRunning & ChiWalking to Provide the Ideal Running Experience

Raleigh, N.C.)—- Anyone who has tried to begin a running or walking program understands the pain it can create on feet, ankles, knees and other areas. New Balance Raleigh-Durham, the Triangle’s supplier of leading technologically sized performance footwear and athletic apparel, along with the founders of ChiRunning and ChiWalking, Katherine and Danny Dreyer, are proud to announce their partnership to increase the knowledge of these popular new running and walking techniques. The methods follow the inner principles of T’ai Chi, the ancient martial art. The New Balance stores in Raleigh and Durham will focus on the T’ai Chi lifestyle by offering special workshops, demonstrations and natural Cocona® performance apparel, available exclusively from New Balance.

Founded by Katherine and Danny Dreyer, the ChiRunning and ChiWalking programs offer injury-free, endurance boosting movement techniques for people focused on healthy, balanced and efficient movement. Rather then dealing with the fear of an injury or causing long-term damage, the ChiRunning and ChiWalking offers runners and walkers of all ages with fresh approaches to running, walking and injury prevention. This is done by utilizing the proper techniques, while offering stability and teaching people to relax and conserve energy at any walking or running speed.

“Very few people are actually taught the correct way to run,” said Mark Allard, Owner of New Balance in the Triangle. “The Chi technique creates an alignment that is much gentler on the body and once runners are able to get the technique down they have the ability to run well into their 50’s, 60’s and 70’s with greater efficiency and much less strain on the body.”

Danny Dreyer will be making a special appearance at the Durham location on November 9th at 6:30 pm to educate people about the Chi Lifestyle. This precedes two weekend workshops to be held in the Raleigh area; Saturday Nov. 10th is a full day ChiRunning workshop taught by Danny Dreyer himself, followed by a half day ChiWalking workshop on Sunday Nov. 11th taught by Pat Reichenbach, a local certified ChiRunning and ChiWalking instructor.

New Balance of Raleigh and Durham, along with Ms. Reichenbach, plans to provide ongoing support, coaching and mentoring of the Chi Lifestyle with local ChiRunning and ChiWalking groups and have at least one member of its team be a ChiRunning and ChiWalking mentor to assist runners and walkers with the Chi Lifestyle. As a part of the partnership, New Balance has also compiled a list of shoes best suited for the ChiRunning and ChiWalking styles of movement.

For more information about New Balance-Raleigh, please call (919) 510-9810 and for information about New Balance- Durham, please call (919) 484-9500. For more information about ChiRunning or ChiWalking and New Balance, please visit www.newbalance.com.

About New Balance

Headquartered in Boston, MA, New Balance is a leading manufacturer of technologically innovative width-sized performance footwear and athletic apparel for women, men, and children. The range of product categories includes running, walking, training, basketball, tennis, cleated, and kids. New Balance Athletic Shoe, Inc. employs more than 2,800 people around the globe. For more information please visit www.newbalance.com.
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