Intermedia launches state-of-the-art research facility

Intermedia, the Chester-based marketing agency, is supporting the UK launch of a unique product development facility, BC Tech Transfer, a Technology Transfer Centre (TTC). The new £750,000 centre based on the island of Anglesey opened last week and has received backing from the Knowledge Exploitation Fund. It offers research into environmentally friendly products that supersede any other centre in the UK and is the most dedicated facility in Europe for the promotion and development of ‘green’ materials.

Intermedia is developing all the centre’s marketing suite, from branding, DM, corporate brochures, website development to media packs and PR.

Nik Stapleton, Intermedia’s MD, said: “We have worked closely with the centre to fully understand and set the objectives for each individual element of TTC’s marketing campaign. The centre has a very specific market and our creativity and attention to detail has ensured a successful launch.”

Paul Fowler heads up TTC, he added: “TTC is a unique, new research facility and it is important that we communicate the key benefits to our target customers. The team at Intermedia is working hard with us to achieve an effective communications strategy.