CFM Alliance Announces A&D Influencer System for Contract Office Furniture Dealers

CFM Alliance today announced the launch of its Influencer System for the Contract Office Furniture industry. The Influencer System provides platforms and multiple media content to support Contract Furniture business development teams to build more meaningful relationships with commercial realtors, A&D firms and other companies who influence your prospects with their furniture buying decisions.

The Influencer System enables Contract Office Furniture business development professionals to consistently communicate their unique value to “influencers”. CFM Alliance provides a framework of powerfully written, industry-focused marketing and sales support materials, delivered across the Multi-Touch Systems platform using print media (letters, postcards, special reports), electronic media (emails, newsletters, special offers), and voice (scheduled call reminders). All materials are customized to match the client's corporate identity, business processes and capabilities.

The unique advantages of the Influencer System include scheduling, producing, and delivering smaller volumes of targeted direct marketing messages specifically applicable to prospects in different industries.

To date, this level of integrated marketing could only be achieved in-house with a dedicated staff and specialized printing equipment. Only the very largest contract office furniture dealers could afford the dedicated staff and equipment required to implement a business development support program like this one.

For additional information about CFM Alliance, the Influencer System, the Multi-touch Systems or to request a demonstration, contact Eric Baumgartner or visit http://www.cfmalliance.com/.

To download a white paper describing how you can build your own influencer marketing program from scratch, go to http://www.cfmalliance.com/info.html.

About CFM Alliance:
CFM Alliance provides strategic marketing content and manages multiple media delivery channels for forward-thinking Contract Office Furniture Dealers who want to increase their market share and revenue without sacrificing their margins.
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