GEP Philly Selects Blue Robin’s Customizable WebDMC to Streamline Business Processes/Poductivity/Pofitability

Waltham, MA September 2007…. Blue Robin, Inc., developers of custom Business Intelligence and e-Business Infrastructures, today announced that GEP Philly, the premier destination management company (DMC) in Philadelphia PA, has selected Blue Robin’s WebDMC to streamline its business processes in order to improve productivity and increase profitability.

Designed in close collaboration with Boston’s leading Destination Management Company, The Best of Boston, WebDMC is the only system that is designed specifically for Destination Management Companies. It is a comprehensive set of easily configurable business modules that adapt to the way a DMC operates. GEP Philly has been collaborating side by side with Blue Robin to expand WebDMC’s functionality and to ensure that the system is built to their unique specifications. The program offers a series of web-based tools that automate as many operational tasks as possible, while providing an extensive range of reports to track sales and project activity.

“After much consideration, we chose Blue Robin’s WebDMC because it is the only system that addresses all aspects of a DMC’s operation and offers a high level of integration.” states Mike Lyons, DMCP President and CEO of GEP Philly. “WebDMC offers us a complete solution to maximize, utilize, track and streamline our operation while reducing our operating costs and increasing productivity. Plus, it is accessible 24/7 from any computer with an internet connection”.

“We are delighted to have GEP Philly as a collaborator and client, and are grateful for their input and feedback in the development of WebDMC. Our goal is to further develop what we started with the Best of Boston and provide a system that fits and addresses every DMC’s needs,” says Hadi Shavarini, CEO of Blue Robin.

About GEP Philly
GEP Philly is a full service destination management company in Philadelphia, PA, specializing in the design and management of group events. Services include airport meet & greet, group tours, spouse programs, entertainment, themed receptions and dinners, team building programs and complete VIP services for corporations, associations, incentive travel and non-profit institutions.

About Blue Robin, Inc.
Blue Robin is a leading eBusiness Infrastructure and Business Intelligence developer that can design, develop, implement, and support eBusiness infrastructures that combine data, voice, and video, utilizing the latest and the greatest hardware and software technology in diverse operating environments.

Michael J. Lyons, DMCP President and CEO GEP Philly
email: mlyons@gepphilly.com

Judith Stolpner, Director of Public Relations, Blue Robin, Inc.
judy@bluerobin.com