Finally, a simple web site to help Canadians locate automotive services and employment

CarMechanic.ca was launched in August 2007. This is a simple, user friendly, web site for all Canadians to find local automotive sales, services and employment opportunities. CarMechanic.ca was created and designed by Porber Inc.. The design concept was conceived to eliminate the frustration of trying to locate automotive services such as, auto mechanics, auto body shops, new car dealers, used car dealers and auto parts facilities, in a specific geographic area anywhere in the country with accuracy. The web site is very simple to use and has a very simple look, but the design process to create it was very lengthy. During the design process, concerns were raised by members of the automotive industry that no national standards were available for them to recruit potential employees. From this industry input, a national (automotive industry only) job bank was added to the web site.

The automotive services database currently holds over 35 000 listings and grows on a daily basis. The user has the option of ;1. using their postal code 2. using their city 3. entering a specific company name with a city, to search all listings within the database. When the user chooses to enter their postal code, the results of the search will return listings within a 5 km radius. The city option, will return all listings related to that city. Once the results are returned, the user then has the option to filter those results by selecting one of the five categories.(auto mechanics,auto body shops,new car dealers,used car dealers,auto parts)

The job bank was created to service the Canadian automotive industry. The job posting section of the web site is a place for the employers and employment seekers to view automotive industry exclusive content.

Innovation and simplicity was achieved from the platform used to create CarMechanic.ca.. One of the unique ideas created to capture potential advertising revenue is the Virtual Business Card. The innovative concept behind the Virtual Business Card is to give businesses the opportunity to describe to the viewers ,without the viewer being redirected to another page, what services they offer in detail. The viewer simply mouses over the icon to pop up the information.

For further information please contact,

Rodney Porter
rodney@carmechanic.ca
866-534-4737
or visit
www.CarMechanic.ca