Free search engine optimization eBook helps businesses to get more customers

21 June 2005 - Search engine optimization (SEO) has become very important for businesses that want to succeed with their online activities. It helps webmasters to get high rankings on search engines - a key factor for successful online business ventures.

SEO has been given a bad name by companies that use shady tricks and techniques to get at the top of the search results. Techniques such as cloaking (delivering different web pages to search engines than to human surfers) and doorway pages (web pages full of keywords with no value to web surfers) dilute the quality of the search results.

A new search engine optimization eBook aims to remedy this grievance. On more than 150 pages, webmasters learn how to obtain high search engine rankings without using dirty tricks.

The eBook contains step-by-step instructions for important SEO aspects as well as checklists that help webmasters to quickly find out if their web sites are ready for prime time.

"We think that it's important to convince webmasters to use ethical SEO methods", said Andre Voget, Axandra CEO. "Ethical SEO is about everyone winning. Search engines get better search results, web surfers find what they are looking for and webmasters get visitors that are interested in what the web site has to offer."

The free eBook "Beginner's Guide To SEO" is available at
http://www.Axandra.com/free-seo-ebook.htm

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About Axandra

Axandra / Voget Selbach Enterprises GmbH is recognized as an industry leader in search engine optimization software. It is a privately held company located in Germany. Their software programs have helped more than 10,000 companies and organizations to achieve greater search engine visibility since 1997.

Axandra uses an ethical search engine optimization approach that is beneficial to web surfers, webmasters and search engines.

More information about the company: http://www.Axandra.com/about.htm

For additional information, contact:

Johannes Selbach
mailto:Johannes@Axandra.com
Fax: 425 7327-791 (USA)

Contact address:
Axandra / Voget Selbach Enterprises GmbH
Mosaik Str. 16, D-56235 Ransbach-Baumbach
http://www.Axandra.com