MY PLAN AFTER 50 APPOINTS STEVE HATCH AS VICE PRESIDENT OF BUSINESS DEVELOPMENT

DES MOINES, IA – September, 2007 My Plan After 50 today announced the appointment of Steven Hatch as vice president of business development. Hatch’s responsibilities include business development, account executive consulting, and senior executive business analysis.

Hatch joins My Plan After 50 with more than 20 years of experience in business development experience. Steven is working with the My Plan After 50 senior managers to build a growing division based on providing corporations with a unique planning and change process; helping the corporations plan for the changing needs of their human resources.
“Steven is a business development professional with extensive international experience in implementing business growth strategies,” said Dr. Paul Hedquist PhD., CEO of EFR (Employee & Family Resources, Inc.) and co-founder of My Plan After 50. “Bringing attention to an exploding marketplace like Baby Boomers is vital to the success of My Plan and Steven’s experience in this area will broaden our online community significantly.”

A former executive with Philip Crosby Associates, Hatch has been active in business development and client consulting since 1987. Hatch’s international experience includes consulting and training in Canada and Britain, and sales and assessments in Mexico and Puerto Rico. Hatch holds a bachelor’s degree in Social Science from Colorado State University, and has completed graduate work in business and adult education at Northern Illinois University.

About My Plan After 50
My Plan After 50 is an online community and employee/employer resource partner that provides holistic life coaching and retirement planning services to America’s baby boomers – the first generation to aspire to continued productivity and engagement after traditional retirement age. Built upon 42 years’ experience solving employer retention issues and assisting people through life’s major transitions, My Plan After 50’s “Essential Elements” program is a unique eight-step blueprint for leading a vibrant life after age 50. My Plan After 50 is a business service division of the non-profit Employee & Family Resources, Inc., headquartered in Des Moines, Iowa. For more information, visit www.MyPlanAfter50.com.

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Contact:
Scott Wyban
Metzger Associates
303-786-7000 x2266
swyban@metzger.com