Householders Going Green Says Ecotopia.co.uk

We have definitely seen an upsurge in demand for environmentally friendly household products,” said Steve Jones, director of Ecotopia. “Items such as recycled toilet roll, recycled aluminium foil and non-biological Ecover washing power are regular features on our top 10 best sellers product list. This demonstrates that there has been an overall awareness shift with more households now appreciating that they can easily and economically do their bit for the environment.

Rather than opting for chemical rich versions of everyday products offered in supermarkets, Ecotopia has found that there is a growing commitment to sourcing greener and more socially responsible cleaning and household items. Everyday kitchen and bathroom items are regular incumbents on its bestsellers round-up.

Proving particularly popular are chemical-free detergents such as Eco-Balls, Ecover Fabric Softener and Ecover Non-Biological Washing Powder. Caring for clothes and the environment, these products are wholly free of chemical residues and made from 100% natural materials. As a green alternative to traditional washing powders, they protect the water supply from chemical pollution and can even prolong the life of the washing machine itself.

Used in both commercial and domestic kitchens, Ecotopia’s recycled aluminium foil can be re-used again and again, representing great value for money. The food wrap is also kinder to the environment as it used 95% less energy during production than its primary counterpart.


See a full list of ethical bestsellers and recycled household items by visiting http://www.ecotopia.co.uk

About Ecotopia.co.uk


Established in 2003, Ecotopia is the UK’s leading ethical and environmental online store. It offers customers a diverse range of useful environmental products and a personalized and stimulating service.

Ecotopia aims to educate customers that caring about the environment need not cost the earth and inspires people to make a small and environmentally positive change in their daily lives. Ecotopia was a recipient of the Business Link ‘E-commerce Initiative of the Year’ award in 2005.

Please direct all press enquiries to Rebecca Appleton, Tel: 0800 040 9192 or email: Rebecca@topposition.co.uk