LNA principal to discuss new media at event for PR professionals

Elena del Valle, principal, LNA World Communications will discuss the “New Media Revolution - RSS feeds, blogs, Wikis and other interactive communications tools” during the 2007 Professional Development Day of the Palm Beach Chapter of the Public Relations Society of America (PRSA) Thursday, September 27, 2007.

Members of the Gulfstream Chapter of PRSA, the Gold Coast PR Council and the local chapter of the American Marketing Association in addition to Palm Beach Chapter members.

Elena was invited for a second year in a row to discuss this popular and timely topic. Elena is principal of LNA World Communications, a marketing and communications company, where she is responsible for media training, strategic planning and client relations. She is also the director and editor of Hispanic Marketing & Public Relations (Poyeen Publishing, $49.95) and host of the companion website and podcast.

The Public Relations Society of America (PRSA) is the world’s largest organization for public relations professionals. Its nearly 20,000 members, organized into 114 chapters, represent business and industry, technology, counseling firms, government, associations, hospitals, schools professional services firms and nonprofit organizations. Visit www.lnaworld.com for more information.