Healthclub partnership with Toyota benefits customers

Esporta health club in Sheffield has forged a new partnership with the Gordon Lamb Toyota dealership on Bramall Lane in Sheffield. This will translate into special offers and exciting events for clients of both local companies. Plans include staging ride and drive events from the club and offering a complimentary day at Esporta for Gordon Lamb Toyota customers.

Esporta Sheffield General Manager Alistair Kennedy said he was pleased to have completed the deal. Club members can now receive weekly information on the latest Toyota products. “The partnership between Esporta Sheffield and Gordon Lamb Toyota can only be good for both sets of customers. There will be several events throughout the year cross-promoting each other’s products; so Esporta members will be kept abreast of the latest Toyota news, while Gordon Lamb Toyota customers can take advantage of Esporta special offers,” he added.

Robert Bonser of Gordon Lamb Toyota said he was delighted to be working with Esporta. "It is the leading health and fitness club in Sheffield and we’re happy to be associated with Esporta. Our target clients are essentially similar to Esporta’s, so the partnership will be mutually beneficial. I am looking forward to offering Esporta members unbeatable deals on Toyota form Gordon Lamb - like free servicing, and discounts off new car purchases. Our members, in turn, will receive deals from Esporta, including the opportunity to use Esporta facilities at reduced rates. We hope to make this a longstanding ongoing partnership,” he added.

From 6 September, Gordon Lamb Toyota will showcase a new Toyota car in front of the health club; the display will be refreshed every couple of weeks with a new vehicle. Many more joint plans are in the offing, like a Christmas special tie-in with a prize raffle for the customers of both businesses.

Esporta is the only Body Training Systems platinum club in Sheffield. The club’s facilities include a 25m heated crystal clear swimming pool with spa facilities; fully air-conditioned studio and gym which conduct 90 classes a week in a variety of activities like aerobics, Thai boxing, yoga and Pilates; crèche and children’s activities like swimming lessons; restaurant and on-site hairdresser.

New membership and joining offers are also on this month, for example an attractive Refer a Friend scheme. Call 0114 2505050 for an appointment, or visit www.esporta.com for more information.

Notes to Editors
Esporta is one of the UK's largest providers of Health & Fitness facilities. The company owns and manages premium Racquets and Health Clubs across the UK and Northern Ireland. Currently, it is the fastest growing major operator in the industry. Esporta has enjoyed accelerated membership growth over recent years, and has over 194,000 current members.

The Gordon Lamb Group represents the Toyota, Honda, Land Rover and Range Rover, Mitsubishi, Nissan, Renault, Saab, and Skoda franchises for the sale of new and used cars and vans together with service and repairs plus the distribution of parts throughout Derbyshire and South Yorkshire, in particular in Chesterfield and Sheffield.

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Ref: ESP008 – Gordon Lamb Toyota