OTA Training Offers RFID Expertise at INTERPHEX India

MUMBAI, India – August 25, 2007 – When INTERPHEX India makes its debut in Mumbai next month, it will offer more than just a comprehensive showcase of products, services and technology solutions for pharmaceutical manufacturers. Event participants can look forward to an in-depth Radio Frequency Identification (RFID) educational program, produced by OTA Training, LLC, which will provide valuable insights and share best practices of how RFID is being used today in the global pharmaceutical industry.

The applications for RFID in the pharmaceutical industry are expansive and new applications are emerging every day. Multinational pharmaceutical companies are using RFID today for things like drug authentication and anti-counterfeiting, as well as drug monitoring at the patient level. A recognized leader in RFID education, OTA Training has put together a clear, comprehensive program to educate Indian pharmaceutical professionals as to how their global counterparts are successfully implementing and benefiting from RFID technology.

“RFID is one of those once-in-a-generation technologies that sends people marveling at all the applications and possibilities, and particularly in pharmaceuticals where that is definitely the case,” said OTA Training CEO and Founder Robert Sabella. “At INTERPHEX India, we will be hosting a series of in-depth RFID educational sessions to serve the burgeoning pharmaceutical industry in India. This is the most in-depth and relevant RFID education content available today.”

INTERPHEX is the world's leading pharmaceutical manufacturing event brand, opening its doors worldwide to thousands of buyers and sellers of products and services used in drug manufacturing. INTERPHEX events not only provide ideal meeting places for the industry, they present the latest information and education to help global businesses tackle the key issues in drug manufacturing.

“We are thrilled to have OTA providing RFID training at our inaugural event,” said Mike Allsopp, Chief Executive Officer, Reed Exhibitions India. “This technology is playing an increasingly important role in pharmaceutical manufacturing, product surety, and supply chain management and we are proud to help spread the message. India is fast emerging as one of the most innovative and rapidly growing global pharmaceutical producers. The Indian drug manufacturing sector is rapidly gaining a high ranking international status and innovations such as these will only help sector get there faster.”

A series of sessions held over two days will focus on issues of critical importance to the pharmaceutical manufacturing sector, including:

Brand Protection

Contamination Control

Drug Verification

Supply Chain Visibility

Recall Management

Shrinkage Reductions


“This is such a great opportunity for the growing India market to learn RFID from industry leaders,” Sabella said. “Our instructors are knowledgeable and accessible. They’re real people with real-world experience, and that permeates everything we do at OTA. We’re vendor-neutral, we’re on point without being heavy handed, and we place a premium on things like convenience and the total participant experience. Our presence at INTERPHEX India is about our very real commitment to RFID education and awareness within the India market.”

This exclusive INTERPHEX India pharmaceutical training complements OTA’s ongoing commitment to RFID education throughout India. OTA routinely conducts hands-on, vendor-neutral RFID training throughout India as well as offers a state of the art eLearning program called RFID on the Web™.

Over 175 exhibitors from 15 countries are expected to participate in the inaugural edition of INTERPHEX India. The event will also feature a multi stream conference organized by the Indian Pharmaceutical Association (IPA) addressing essential technical, compliance and regulatory issues identified as being of relevance to the Indian industry.

About OTA:

OTA Training, LLC sole purpose of educating companies on how to implement RFID successfully. To provide our students with the most in-depth, relevant, and practical RFID training we use the E3 Learning System™, a proven methodology that makes our training Effective, Engaging and Easy to Follow™. All of our instructors are qualified RFID professionals and possess the real world knowledge and experience to prepare you for the challenges of implementing RFID technology.

Based in Dallas, Texas, OTA offers RFID training courses worldwide. We take great pride in providing state-of-the-art training tools, with up-to-date content in the best RFID training centers around the globe. Any of our courses can be customized to fit your company's requirements and can be conducted at your location. More information may be found at www.otatraining.com.

About INTERPHEX India:

INTERPHEX India will target 6000+ domestic and international visitors from drug manufacturing - pharma, generic / api and biotech companies. Visitors will be senior and mid level company officials who will have significant purchasing authority or significant influence in the decision making process. Visitors will come from all over the world with requirements not only to both buy and source, but also to outsource aspects of their operations.

Media Contacts:

Talton Figgins
OTA Training, LLC
+ 1 (972) 386-9655 x9973
talton@otatraining.com

INTERPHEX India
Rahul Deshpande
Reed Exhibitions India
+91 98200 02476
rdeshpande@reedexpo.com