AUSSIE ROBOTIC STORE COMPANY CHANGING THE FACE OF USA RETAIL

San Francisco, CA August 23 , 2007 – Australian tech success story ZoomSystems is fast changing the way Americans buy premium brands and consumer products, thanks to it’s unique network of automated robotic stores.

According to an exclusive interview on The Valley Beat, ZoomSystems’ fully-automated self-service shops are currently available at airports, malls, hotels and big box retailers such as Macy’s. The company has partnered with leading consumer brands to sell their products through ZoomSystems’ channel and generate incremental revenue with powerful execution of their brand strategy. Shoppers select products through a touch screen, finalize purchases with a credit or debit card and receive products immediately via robotic arm. All of ZoomSystems’ shops are networked and centrally monitored, ensuring high reliability and customer service levels.

Leading consumer brands such as Sony, Motorola, and Proactiv partnered with ZoomSystems early on when they saw the potential to create beautiful, fully-branded stores with a real-estate footprint so small, they can literally be placed anywhere. Other brands – from fragrance powerhouse Coty to language learning brand Rosetta Stone — followed suit, and will soon have test stores that offer their most popular products in select malls and airports across America.

Gower Smith, ZoomSystems Founder and CEO, says that allowing customers to control their own retail experience is a powerful draw for brands looking for new ways to reach consumers who are increasingly demanding convenience and ease in shopping. For this reason, ZoomSystems has been augmented into traditional retail spaces like Macy’s.

Smith said one of his secrets for success was to create a strong focus toward long-lasting relationships with the right brands. He said the other key ingredients were courage, vision, passion and a “never give up” attitude. He also credits those who gave him a leg up early in the game. “I’m very grateful to the people who believed in our vision from the start. Our company owes a lot to Austrade, who gave us an R&D grant, as well as the Export Marketing Development Grant.”


For the full interview go to http://thevalleybeat.squarespace.com/the-valley-beat-vlog/