New Concept in Web-Based Real Estate Marketing: Lead Generation via Reverse Negotiation Auction Platform
June 11, 2005 (PRLEAP.COM) Technology News
KAB Ventures announces the launch of Hunt & Harvest Hunt & Harvest (HnH) has developed its website to alleviate the common fears of agents and consumers, and to avoid many of the shortcomings and inadequacies that are within other current existing online lead engines. Specifically, HuntandHarvest.com effectively addresses issues within the following areas:
Frequency: Leads are resold to multiple agents and multiple times
Accuracy: The information of the lead is often inaccurate, incomplete, false or fabricated
Quality: Consumers aren't always interested due to the manner in which, when and how they are marketed to
Timeliness: The agent receives the lead weeks to months after the consumer puts in a request for an agent
Receptiveness: Consumers are not receptive to dinner interrupting phone calls or calls from dozens of agents based on one request they submitted
Targeting: Consumers receive requests from agents that are not right for them and agents receive prospects that don’t fit their target profile
Economical: Agents either end up paying up to 1% of their commission for a lead, paying for leads before they can view pertinent information, or continuously paying for leads that come in their requested zip code
More importantly, HuntAndHarvest.com allows interactive negotiating of commissions and anonymous views of agent marketing proposals and qualifications. With the traditional real estate commission model remaining stagnant, there has been much media attention focused on commissions because consumers are now empowered with technology, collaboration tools, and information and also play a more active role in the process.
“This is a cutting edge product far superior to anything in the marketplace,” said Jitin Ahuja, CEO of HuntAndHarvest.com. “It really does improve on the inadequacies of current systems and solves many of the problems that make consumers and agents weary of online leads and merchants.”
The following summarizes some of the values Hunt & Harvest provides to its agents and consumers:
Agents:
Highly targeted consumer’s specific to their desired profile & target market.
Prescreened and highly interested consumers.
100% selectivity based on the ability to view numerous details.
Fee based on consumer initiated request to view agent contact info.
Ability to grow pipeline with warm leads at nominal costs.
Consumers:
Enroll the right agent at the right price based on qualifications and commission fee.
View complete, customized, in depth and detailed proposals of merchants.
Interactively negotiate the commission fee.
Compare proposals anonymously while staying in charge.
Request CMA’s
About HuntandHarvest.com:
Hunt and Harvest website allows home buyers and sellers to rapidly screen a wide range of realtors based on their qualifications while interactively negotiating the commission fee. By leveraging its patent-pending reverse auction platform, the company provides agents with exclusive, targeted and qualified leads, while allowing consumers to maintain their anonymity and control of the process.
For further details or background information, please contact Jitin Ahuja at 713-968-6540 or e-mail miki@kabventures.com.