New Book Revives "The Lost Art of the Handshake"

In today’s world of virtual offices, online meetings, email marketing and Internet selling, business people may be losing their ability to reach out and touch someone – literally.

"Most people simply do not know how to shake hands," says Michael Dalton Johnson, contributing author and Editor of Top Dog Sales Secrets (http://www.salesdog.com). "Cliché or not, first impressions are incredibly important, particularly in business, and your handshake is at the heart of that critical first impression," says Johnson.

"Your handshake can convey confidence, warmth and honesty, or it can signal weakness, uncertainty, and disinterest," Johnson states. "A great handshake includes far more than just reaching out and clasping someone's hand. When correctly done, it involves eye contact, posture, and other subtle body language elements that project the 'shaker's' personality," he adds.

Writing in Top Dog Sales Secrets (http://www.salesdog.com), Johnson offers nine points for mastering the art of the handshake. Johnson's advice is one of the new book's 80 sales lessons written by 50 of America's leading sales experts.

“Much like dancing, the fine art of the handshake takes practice,” says Johnson. “Stand before a mirror and extend your hand. Check to see if you’re projecting an image of confidence, warmth and enthusiasm. Keep in mind that your handshake reflects your personality, and should be a spontaneous gesture of friendly greeting that comes naturally from within,” he advises. “With a little rehearsal, you will develop the ability to successfully tailor your handshake to every situation you face, and each individual you meet.”

Top Dog Sales Secrets (http://www.salesdog.com) is available from the publisher at http://www.salesdog.com or from Amazon.com and other online retailers.

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Note to The Editor: For a review copy of the book, contact Tina LoSasso at editor@salesdog.com