Consumers Set to “Ooh” and “Aah” Personal Therapy Sensory Devices Market to $1.2 Billion by 2011

August 21, 2007 (PRLEAP.COM) Lifestyle News
New York, August 21, 2007 — The stress of daily life, increasing medical costs, and the advent of complementary and alternative medicine (CAM) into the mainstream are expected to converge over the next four years, creating a perfect growth platform for personal therapy sensory devices, projected to reach $1.2 billion by 2011, according to Personal Therapy Sensory Devices: Americans Get Their Electronic Om On, a new report from market research publisher Packaged Facts.

Massagers, air quality devices, and sound therapy products led the charge in 2006, accounting for $934 million of 2006’s estimated $1 billion in sales, but it was the light and color therapy devices category that showed the most improvement, brightening the segment with estimated growth of 12% to $26 million.

Light and color therapy devices will continue leading the market in projected sales growth over the forecasted period with a $13.5 million (8.8%) increase over 2006. Aromatherapy devices and sound therapy devices will soothe sales with 6.5% and 4.1% increases respectively as aromatherapy devices converge with air fresheners and sound machines cross over into the clock radio and alarm clock segment.

“Consumers want personal appliances that are convenient to use, easy to clean, stylish, maintain a healthy personal equilibrium, offer an invigorating environment for the senses and, most importantly, feel good,” notes Tatjana Meerman, the publisher of Packaged Facts. “Seemingly, the stars are aligning for the personal therapy sensory devices category to explode with supernova magnitude.”

Personal Therapy Sensory Devices provides a comprehensive look at the growing market for electronic, non-prescription, personal use products that stimulate the senses and offer therapeutic as well as emotional benefits. The report examines new product trends, offers competitive profiles of industry leaders, and looks at consumer trends and behaviors. The report is available from Packaged Facts by visiting: http://www.packagedfacts.com/Personal-Therapy-Sensory-1432870.
It is also available at MarketResearch.com.

About Packaged Facts
Packaged Facts, a division of MarketResearch.com, publishes market intelligence on a wide range of consumer industries, including consumer goods and retailing, food and beverage, and demographics. For more information visit www.PackagedFacts.com, or contact Tom Ehart at 240-747-3014, or tehart@marketresearch.com.