Messaging International Plc (‘the Company’) And AIS Thailand signs deal to launch PC to MMS/SMS services

Messaging International Plc, the AIM traded provider of innovative messaging services, has, through its subsidiary TeleMessage Ltd, signed an agreement to launch its converged PC to Mobile products with AIS (Advanced Info Service), the largest operator in Thailand. The service enables users to download add-ons to their mail and web browser programs, which allow them to send pictures, music, text and video from the PC to Mobile phones.

The new service is available from www.ais.co.th and http://www.toolbar.ais.co.th, and allows AIS mobile subscribers to send MMS and SMS to any mobile phone directly from their Microsoft Outlook, Outlook Express, Tray or Internet Explorer. Customers pay for sent messages via their phone bill.

Messaging International CEO Guy Levit said, “Messaging in the Asian market is booming, and the adoption of PC to Mobile services will play a major role in messaging and VAS growth. We are proud to have AIS as a customer. It joins a growing number of innovative, forward-looking operators who demonstrate that PC to SMS and MMS messaging is already a reality. We are confident that with our technology AIS will provide its users with a fantastic service which generates revenues immediately."

"AIS Toolbar is an ideal initiative for our market", added Somchai Lertsutiwong, Vice president Wireless Service Business of the wireless service department at AIS. "It will provide users with the ability to send across SMS and content from their PC or the Internet to their mobile phone or to share it with the mobile phones of friends and colleagues. It also allows self content generation, and gives subscribers a great way to express themselves. This service will also help our marketing efforts while branding AIS into the PC of the users."

* * ENDS * *

For further information visit www.telemessage.com or contact:
Guy Levit Messaging International Plc Tel: + 972 3 9225252
Isabel Crossley St Brides Media & Finance Ltd Tel: +44 (0) 20 7242 4477
Mark Percy Seymour Pierce Ltd Tel: 020 7107 8000

Notes
Messaging International Plc
Messaging International Plc joined AIM in August 2005 with the objective of becoming a leading provider in the rapidly growing multimedia messaging market. Its 100% owned subsidiary, TeleMessage Ltd (www.telemessage.com), provides cross-platform media messaging management systems and applications. These are designed to enable PC, browser, mobile phone and wireline telephone users to send, receive and manage voice messages, email, SMS, IM and MMS across various media platforms. It supports multiple languages, text to speech conversion, e-mail notification, unlimited SMS length, and direct reply to SMS capabilities, all illustrating the uniqueness of the service. The Company has a number of contracts with major blue chip companies including Rogers Wireless, the largest wireless provider in Canada and Sprint/Nextel, one of the largest wireless providers in the US.

AIS
Advanced Info Service Public Company Limited (AIS), a subsidiary of Shin Corporation PCL., is the established leader in Thailand’s wireless communications industry after more than 15 years of services with its market share more than 50%.
To date, AIS service network covers 795 districts (amphur) throughout Thailand, plus international roaming across in six continents. AIS has continuously enhanced and expanded its network in order to respond to the market and technological advances, whilst keeping abreast of consumers’ growing demands and needs. It continues to integrate the latest in advanced technology and deliver more than just voice communication, with GPRS and EDGE technology.
AIS strongly believe that wireless communications bring changes to the way Thai people live their life, regardless of who they are and what they do. With endless communications possibilities, the quality of life is better. Visit our web site at www.ais.co.th