Personal Shopper Site asks via Online Chat: How can I help you?

Chicago, August 3, 2007 – Demonstrating its continuing leadership as the most innovative personal shopping company, proactively anticipating the needs of its customers before they ask, The Shopping Wand (http://www.theshoppingwand.com) today announced the introduction of live instant message customer support through its website.

People invest a great deal of emotion when searching for gifts – and prefer to interact with a real person who can help in the purchasing decision. The Shopping Wand proactively queries customers who might need additional support when searching for items. The service is powered by a select group of specially trained personal shopper experts who support customers via the new instant message service.

“The Shopping Wand is dedicated to thinking ahead of the curve about what the customer may need to enjoy a stress-free shopping experience”, said Susan Cross, Vice President of Sales and Marketing. “Our new live chat support tool aims to set a new standard for customer service in the online personal shopper industry, by being readily accessible and offering personalized guidance to our customers.”

About The Shopping Wand, Inc.
The Shopping Wand, Inc. (http://www.theshoppingwand.com) is a leading online personal shopper service that offers expert advice for all occasions, including ideas for people who desire the latest fashions or gift solutions for individuals who are hard to shop for. The service provides insight, research, purchases and delivery in custom packaging. The mission of The Shopping Wand is to offer custom goods for all occasions with minimal interruptions into our clients’ daily activities.