Dahlal.com Launches Newly Redesigned Belly Dance Site

St. Louis, Missouri, July 2007 - Now belly dancers can enjoy a more user-friendly shopping experience thanks to the newly redesigned Dahlal.com website.

Dahlal Internationale is already the world’s premier provider of belly dance costumes and accessories. With its newly redesigned, even more customer-friendly site, the company is poised to extend its reach even further. Dancers can expect the same superior quality and excellent service, with the added benefit of a more intuitive, time-effective website.

“We’ve retained all the features our customers rave about,� said owner Debbie “Dahlal� Sinclair, “including our top-rate photography and detailed costume descriptions. Now we’re simply saving them time. Our customer base is very web-savvy, and the positive feedback we’ve received on these developments is overwhelming.�

Dahlal.com customers can now create an easy-to-manage Account Profile, which will store all of their personal information for future use. The Order History feature allows them to track current purchases or review past orders with the click of a mouse. Customers can quickly and securely store addresses in their personalized Address Book and can save up to five credit card numbers in their Wallet—making it easy to buy on the fly!

“As far as the belly dance industry goes, we’re already on the cutting edge,� said Linda Cope, Creative Director. “Our new website simply makes it easier for returning customers to order costumes, which saves time for everyone. Dancers no longer have to enter their measurements over and over—our My Measurements feature stores this information for them. They can keep track of desired costumes by adding them to their Wish List and sharing with family and friends, or by storing them in a Saved Shopping Cart for later purchase.�


ABOUT DAHLAL INTERNATIONALE:
St. Louis-based Dahlal Internationale began in 1986 when top Middle Eastern dancer Debbie “Dahlal� Sinclair began selling glitter scarves and veils out of her basement. Today, Dahlal Internationale is the largest costume importer in North America and a respected industry leader whose name and image are recognized internationally.