Don Clark Named Chief Financial Officer for My InnerView

WAUSAU, Wis., July 16, 2007 – My InnerView, the nation’s leading provider of actionable management intelligence to senior care leaders, is pleased to announce that Don E. Clark, CPA, MBA, has joined the company as chief financial officer, responsible for directing all financial functions pertaining to the company. Clark joins the Web-based applied research and data management firm from 3M Health Information Systems, where he was the healthcare revenue cycle management expert. Clark brings to My InnerView his extensive experience in the financial management of health care organizations.

“Don will be instrumental in enhancing our ability to provide our clients
with the very best tools and services,” said Neil Gulsvig, chief executive officer, My InnerView. “In addition to his strong financial background, Don brings both healthcare operations experience and a strategic skill set that will enhance financial support for My InnerView's accelerating growth. He brings us a broad array of experience in all areas of finance, including treasury, mergers and acquisitions, internal audit and Sarbanes-Oxley.”

Clark worked as chief financial officer of two health systems and has extensive experience in developing internal control systems, compliance systems, benchmarking financial operations and process improvement. Clark was a CPA with Coopers & Lybrand earlier in his career.

For more information, visit www.myinnerview.com or call My InnerView at 715-848-2713.