Hamacher Resource Group Receives Prestigious Communicator Award

Milwaukee, Wisconsin, July 19, 2007 – Hamacher Resource Group, a professional services company specializing in the retail healthcare industry, has received an Award of Distinction from The Communicator Awards program in the marketing/promotion print category. The winning entry included elements of a campaign Hamacher created to promote Florastor, a probiotic manufactured by Biocodex, Inc. The Award of Distinction recognizes projects that exceed industry standards in quality and excellence.

The Communicator Awards is a leading international awards program recognizing creative brilliance in the communication field. Founded by communication professionals over a decade ago, The Communicator Awards holds annual competitions for print, audio and visual media. All work is judged on its quality, creativity and resourcefulness.

The Florastor campaign was created by Bruce Boulieu, art director, and Amy Kasza, marketing communications director. Both bring extensive creative and strategic communications experience to Hamacher's marketing communications team, uniquely positioning the company to serve the needs of health and beauty care product manufacturers. Hamacher’s customized services include assistance with new product launches, brand development, merchandising strategy and sell-through.

“We are honored that our team’s work has been recognized in this way,” said Dave Wendland, vice president of Hamacher Resource Group, “This award highlights Hamacher’s ability to fully partner with product manufacturers from concept to consumer, both strategically and creatively, with exceptional results.”

About Hamacher Resource Group —
The health and beauty care industry experts at Hamacher Resource Group combine the art of creative and strategic development with the science of data and market analysis to enhance the bottom lines of product manufacturers, wholesalers, retailers and affiliated companies. Pioneers in category management and offering a portfolio of services including creative and strategic product marketing, retailing strategies and more, Hamacher Resource Group is headquartered in Milwaukee with a subsidiary in the United Kingdom.