How to Say ‘Are we Nearly there Yet?’ in Eight Different Languages

16 July 2007 – Holidaymakers are being offered the chance to top up their language skills this summer, with price comparison site Carrentals.co.uk offering a 20% discount on the popular Earworms rapid language learning CDs.

Part of the Carrentals.co.uk Family Active 2007 campaign, designed to help families make the most of the summer holidays, the saving is available on French, Spanish, Italian, Greek, German, Chinese, Japanese, and Russian Earworms language CDs, with Portuguese launching later in July* and Arabic coming soon.

Available from www.carrentals.co.uk/familyactive2007 Earworms rapid language learning CDs are based on a new approach that uses music to help adults and children learn a foreign language. The method relies on the same brain function that enables catchy song lyrics or ‘earworms’ to be remembered.

Gareth Robinson, marketing director of Carrentals.co.uk, said: “With the school holidays here, Family Active is designed to make it easier and more affordable for families to make the most of the summer. The Earworms rapid learning method is perfect for both adults and children to get to grips with a language, whether they are travelling abroad or not. Its innovative approach is proving popular with people around the World, and with the 20% discount we hope it will encourage families across the UK to put it to the test and develop their language skills.”

Created by language tutor Marlon Lodge, Earworms language courses cover vocabulary and grammar without endless repetition of words or phrases. Lodge found that the human mind has an amazing capacity to retain information far better when it is presented in melodic patterns. Mimicking the way young children are taught language, the music and tunes that teach vocabulary and structure on Earworms need minimal concentration and can be listened to anywhere.

The full range of Carrentals.co.uk Family Active offers also includes discounted entry at UK attractions such as the JORVIK Viking Centre, The Dungeons, Chester Zoo, The Deep and more; free maps of walks across the UK; plus advice on cycling routes.
To take advantage of the offers and for more information visit www.carrentals.co.uk/familyactive2007.

*The Portuguese Earworms CD is expected to be available from 25 July 2007.

About Carrentals.co.uk
Carrentals.co.uk was launched in February 2003 and grew to become one of the UK’s leading online car hire companies by 2006, when it also booked its 100,000th customer.

In 2007 the company re-launched its site to create the first major online price comparator in the travel industry. Using the latest technology the new Carrentals.co.uk site now searches over 40 different car hire websites, providing an impartial comparison of the best prices available.

Websites searched include Alamo, Thrifty, Sixt, Holiday Autos, Opodo, EBookers, Carrentals.co.uk and EasyCar, with the Carrentals.co.uk site quickly comparing prices and allowing customers to refine their search by car type or provider.

The Carrentals.co.uk site also features over 6,000 links to useful tourist information sites, plus over 2,700 pages of travel information in a mini-guide format.

To book or for further information visit www.carrentals.co.uk

Press Contact:
Context Public Relations
carrentals@contextpr.co.uk
Tel: 01625 511966
Fax: 01625 511967