Business Transformed; Executive Coaching Book Offers Managers a Powerful Guide to Breakthrough Questions

July 15 2007, Today Paul Gossen, The Breakthrough Coach, released Business Transformed, a guide to powerful questions that hundreds of executives and business leaders have already used to accelerate team results and drive business transformation.

“The questions really work, especially the accountability questions,” stated Carol Johnston, a team leader with American Express.

Business Transformed is a new breed of business book. Funny, light and easy to read, it has a refreshing visual style that allows overloaded managers and executives to “get it” instantly. Business Transformed is loaded with simple tools and questions that managers can use to get results immediately.

“I read the first half of the book over the weekend and put the questions to use right away. In our first meeting, we laid the groundwork for a powerful new management plan.” States Gord Murray, a regional manager with Golder Associates.

In developing the book, Paul Gossen and his coaching team conducted a comprehensive search for the everyday questions executives, managers and team leaders use to build relationship, create accountability and drive breakthrough results.

They examined the unproductive habits that block business transformation, including email addiction, constant interruption and unrealistic expectations. They worked with hundreds of CEOs, executives and managers and conducted thousands of breakthrough conversations to refine the 17 QuestionsTM that will transform any business.

“Look at any highly successful business leader, great manager, blue chip sales person, accomplished engineer or acclaimed scientist. You will find a master in the art of asking breakthrough questions. Look into any innovative product, scientific breakthrough or surge in business performance. Dig deeply and you will find it all began with a breakthrough conversation,” stated Paul Gossen, author and accomplished executive coach.

-30-

Business Transformed Inc. has conducted large-scale corporate programs for the RCMP, American Express, Golder Associates and the City of Mississauga and has conducted in-house programs for dozens of other Fortune 500 companies. Additional information is available from http://www.businesstransformed.com. Paul Gossen, The Breakthrough Coach, is the founder of Business Transformed Inc., an executive coach, public speaker and author of the management breakthrough book Business Transformed.

Media Contact: media@leadershipinc.ca Phone 604 872-4300