Free ads help private home sellers

Australians who want to sell their homes themselves without the help of real estate agents have a new internet venue for advertising their properties for free called For Sale by Owner. ForSalebyOwner.com.au is one of the few web sites in Australia which offers free advertising for private sellers of real estate and other goods and services.

It offers advertisers a competitive alternative to other sites such as: AussieRealEstate.com, which offers free listings of properties for sale by owners; and Freead.com.au and Cracker.com.au, which offer free classified advertising in general.

For Sale by Owner offers free classified advertising for private sales under the following categories: real estate, other goods, and services. It also offers free classifieds for community announcements, job vacancies, entertainment events and personals.

Advertising is categorised under each state and territory of Australia and each category has many subcategories.

The web site includes links to mortgage lenders, advice on selling a home without an agent, and a forum for advertisers who want to make suggestions, share their knowledge and experiences or express their opinions about selling property without agents.

For Sale by Owner also gives homeowners access to professionally designed real estate signage, brochures and other marketing materials.

The web site at www.forsalebyowner.com.au has been developed by Robert Harrison, the managing director of ForSalebyOwner.com.au Pty Ltd which is based in Sydney.

A long-term advocate of private sales, Robert says, “Home owners often underestimate their ability to sell a home until they gain access to comprehensive information about how to sell.

“Then they realise that they have every right to sell their properties privately, without having to pay thousands of dollars for real estate agents and advertising.

“Many home owners are afraid to negotiate a private sale so we encourage them to use a competent solicitor to handle this part of the process,” he says.

“For Sale by Owners aims to facilitate the rest of the private sale and make the home seller look as professional as any real estate agent,” he says.

“We are very pleased with the initial response we have received from private sellers as we have been developing the website.”

“We aim to offer a real service to the community and, with the support of the community, grow the site to be the biggest and best of its kind.”

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Media contact: Robert Harrison, managing director, For Sale by Owners, 105 Pitt Street, Sydney, NSW, 2000; phone +61 2 9223 5966 or 0413 749 748;
fax +61 2 9223 5410; email rharrison@forsalebyowner.com.au