Southern Sun Unveils The Palazzo Montecasino

July 5, 2007 - Southern Sun officially launched the re-named Palazzo Montecasino on July 1, 2007. This hotel along with the sumptuous new look Sandton Sun and The InterContinental Sandton Towers Johannesburg form part of an extensive re-branding and modernisation programme that commenced in 2005, with the ultimate aim of owning brands rather than managing them and investing significantly in modernisation in line with consumer trends.
“Southern Sun is focused on meeting the demands of its current and prospective clients and through regular guest surveys and liaison with our partners have identified the areas where improvement and streamlining was required”, comments Southern Sun’s Managing Director, Helder Pereira.
“Southern Sun’s focus is to keep abreast of developments within the global and domestic tourism and hospitality industries and utilize this knowledge to the benefit of our clientele”, adds Pereira. “Through the conversion of these landmark names we have reached a pinnacle in our re-branding exercise and we are confident that the innovation behind the process will attract more and more satisfied guests, ensuring a continued faith in our brand.”

The gorgeous Palazzo Montecasino, previously known as InterContinental Palazzo, joins the Southern Sun Deluxe portfolio of hotels which now consists of: The Beverly Hills Hotel, The Sandton Sun, The Palazzo Montecasino and The two InterContinental hotels: The InterContinental Sandton Towers Johannesburg and The InterContinental Airport Sun.
All other Southern Sun hotels serve different market segments to the Deluxe portfolio; such as the Southern Sun Hotels & Resorts within the Premier category, the new SunSquare hotel at Montecasino positioned as a trendy, hip new hotel for the upper tier of economy traveller, Garden Court hotels within the Economy segment, and StayEasy for the more value conscious traveller.

The Palazzo Montecasino
The 5-Star Palazzo Montecasino, is perfectly located in the upmarket suburb of Fourways, Sandton, North of Johannesburg and is easy accessible from all major highways, business hubs and is situated 42km from O R Tambo International Airport.
A landmark in its own right, The Palazzo Montecasino epitomises an elegance found only in the best hotels in the world. Set in beautiful Tuscan gardens, the Palazzo offers the ultimate in luxury accommodation and where attention to detail is simply part of everyday life.

The Palazzo Montecasino provides the ultimate escape from big city life even though it is central to everything business and leisure guests will need to make their stay a success. We look forward to welcoming you.

For more media information, please contact:
Website: http://www.southernsun.com
Bill Gallagher at Southern Sun Hotels on +27(0) 11 510 7500 or billg@southernsun.com