Mighty World Base Camp Earns Spot on Dr. Toy’s Best Products – Spring 2007 List

July 04, 2007 (PRLEAP.COM) Lifestyle News
Parsippany, NJ (July 4, 2007) — Mighty World’s Complete Base Camp play set has been selected as one of Dr. Toy’s Best Products for Spring, 2007. This coveted award is reserved for play products that meet Dr. Toy’s high standards for safety, design, durability, social responsibility and value – products that offer the child something “extra” for optimal learning, play and fun. Now in its 16th year, Dr. Toy’s Best Products Resource Program is offered free to consumers and focuses on unique, high-quality, educational, creative and active products.

“We are thrilled that Dr. Toy has recognized Mighty World and the Base Camp play set as one of the best of 2007,” said Susan Tice, Senior Product Manager and Public Relations Director for International Playthings, Inc., (IPI) North American distributor of Mighty World. “Everything about the Mighty World line, from the realistic and detailed design to the diverse range of environments and accessories was conceived to capture the imagination of modern day kids and encourage them to learn through play. Dr. Toy’s endorsement underscores the value of that approach to making learning fun.”

Mighty World is a comprehensive, exciting line of play figures, accessories, and play sets designed to foster children’s imagination and creativity by encouraging them to create, experience and explore their own world of pretend play. The Complete Base Camp play set includes three explorer figures with a variety of play accessories that can be held by the figures. The included ATV features wheels that can be removed and reapplied, whereas the adventure truck can be taken apart and its chassis lowered or raised. It also includes a horse the characters can actually ride, a horse trailer and hitch, kayak and paddles, tent, sleeping bags, campfire, accessories and much more.



In cooperation with the Institute for Childhood Resources, Dr. Toy’s Best Products Resource Program provides parents and professionals with the latest information on toys, books, games, and other developmentally appropriate children’s products. The program was developed by noted child development authority, Stevanne Auerbach, Ph.D. (a.k.a. Dr. Toy) as a service to consumers who desire to purchase safe, affordable, educationally-oriented and stimulating toys and products for children. The free report on the Best Products for Spring 2007 is available at www.drtoy.com

The Mighty World Base Camp play set is one of four products distributed by IPI to earn top honors from Dr. Toy this Spring. Also included are the Lift Off Rocket and Tote Along Travel Game by iPlay® and Earlyears’ TAGGIES Clickety Twist.

About Mighty World
Mighty World is a comprehensive range of true-to-life play figures, accessories and play sets designed to capture the attention of modern-day children. Mighty World was designed to foster creativity and imagination by encouraging children to create, experience and explore their own worlds of pretend play. Every Mighty World figure is an important member of the Mighty Town community, which encompasses five themes in Adventure, Armed Forces, Construction, Emergency and Town Life.

The highly detailed, realistic design of Mighty World’s characters and accessories extend play value for children because they mirror the child’s real-life surroundings. More information on the individual characters, their stories, roles, relationships and environments can be found at www.mightyworld.com

About Grand Toys International Limited
Grand Toys International Limited, (Nasdaq: GRIN) is a leading developer, manufacturer and distributor of toy and toy related products throughout the world. The company’s Hong Kong and U.S. operating subsidiaries, which include Playwell International, International Playthings, Inc., Hua Yang Holdings Co., Ltd. and Kord Holdings, Inc, have been in continuous operation for approximately 45 years. In addition to its toy-related operations, Grand prints and assembles books and specialty packaging; and develops, manufactures and distributes party goods.
Additional information on Grand and its subsidiaries is available at www.grand.com, www.huayangprinting.com and www.kordparty.com

About International Playthings, Inc. (IPI)
Since its inception in 1967, IPI has excelled in the delivery of innovative and entertaining products with integrity, superior play value and child developmental qualities to consumers. Over the course of its 40-year existence, IPI has grown to become one of the largest and most respected suppliers of quality products to the North American specialty industry. A subsidiary of Grand Toys International, Limited, (Nasdaq: GRIN), IPI offers a comprehensive range of proprietary and distributed brands comprising a wide variety of award winning play things including games, infant toys, preschool toys, dolls, educational toys and activity toys. Additional information on IPI, its brands and individual products can be found at www.intplay.com



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Media Contacts:
Susan Tice
International Playthings, Inc.
(973) 316-2500 x 232
sue.tice@intplay.com

Jason Ledder
R&J Public Relations, LLC
(908) 722-5757
jledder@randjpr.com