WWW.FRESHRED.COM, L.A.’S PREMIERE ONLINE LIVE MUSIC GUIDE, LAUNCHED TODAY

HOLLYWOOD, CA (June 26, 2007) – freshred.com, a brand new music Web site that seamlessly integrates live concert listings, music recommendations and a simplified, complete user experience, has officially launched today. “We are the online music resource for die-hard and casual live music fans to learn about all bands and music events coming to Los Angeles,” freshred.com’s brainchild, Founder Mayur Khandelwal explains. “We’ve created the most comprehensive, community-focused, online music search engine allowing users to browse for venues, bands and music related events all in one place.”

freshred.com features include weekly, customized newsletters with recommended “Shows of the Week” from music experts, a venue directory and special promotions including free concert tickets and prize giveaways from freshred.com’s sponsors. Some of the Web 2.0 tools that fans will find useful include auto-notices when favorite acts add a show in LA, RSS feeds and personalized weekly calendars. Unlike other music sites, which depend on promoters and artists to provide event information, freshred.com seeks to collect as much listing information as possible. The site invites venues, bands and promoters to create a username and password and submit user protected up-to-the-minute show listings, ensuring that all freshred.com listings are accurate.

“In its current form, freshred.com tracks approximately 90 venues and 1,000 listings a week,” says freshred.com’s Khandelwal. “This is double the listings of other sites and in a format that’s much easier to use. With over ten thousand local bands in Los Angeles, we thought it would be the perfect city to launch. Phase two will include a user’s forum for fans to post their own show reviews.”
freshred.com provides a simple, easy-to-navigate, online resource for live music listings in the Los Angeles region. As the ultimate site for music artists of all genres and music venues to connect with live music fans, freshred.com helps to increase event awareness and audience attendance.
For more information on LA’s premiere online live music guide refer to www.freshred.com. For media inquires, please contact Kim Koury Email: kim@spinprgroup.com or Phone: 310.497.6324.
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