6 Keys To PR Success In A Web Based World – Live Webinar With David Meerman Scott

FRAMINGHAM, Massachusetts – RainToday.com (http://www.raintoday.com) announces the live webinar, 6 Keys To PR Success In A Web Based World with author and PR expert David Meerman Scott on July 11, 2007 at 3:00 PM EST.

The rules of PR have changed. With the emergence of blogs, social networking, RSS, search engines and the like, PR has become less about reaching out to traditional media types and more about using these online tools to reach buyers directly. This webinar, for professional services rainmakers, marketers, partners, and leaders will teach them the skills they need to succeed with PR and get known in their field.

The 6 Keys to PR Success in a Web Based World will teach attendees how to:
- Use PR to generate leads for their services

- Drive traffic to their website

- Achieve higher rankings on search engines

- Move prospects into, and through, the sales process

- Build brand through getting known and becoming a thought leader in their field

The webinar will be presented by David Meerman Scott, author of "The New Rules of Marketing & PR: How To Use News Releases, Blogs, Podcasts, Viral Marketing and Online Media to Reach Your Buyers Directly". Drawing from his own experience and research, David will be sharing best practices in professional services marketing and PR. Attendees of this webinar will also receive a complimentary copy of RainToday’s forthcoming workbook, "How To Use The New Rules Of PR" (a $30 value).

Webinar Date: Wednesday, July 11, 2007 at 3:00 PM EST

For more information or to register for this webinar, call 508-405-0438 or visit http://www.raintoday.com/6keystoPRsuccess.cfm.

About RainToday.com

RainToday.com is the premier online source for insight, advice, and tools for service business rainmakers, marketers and leaders. Based in Framingham, Massachusetts, RainToday.com features the most up-to-date resources including articles by industry experts, how-to guides and tools, sales and marketing research reports, webinars and events, and a free weekly newsletter. For more information on RainToday.com, visit http://www.raintoday.com.