Matthews Evans Albertazzi Awarded Intracorp San Diego's Latest Suburban Development
June 14, 2007 (PRLEAP.COM) Business News
San Diego, CA, June 14, 2007 – Matthews | Evans | Albertazzi (MEA), an integrated, full-service advertising agency, today announced that Intracorp Companies (San Diego) has selected the company as their agency of record for their newest suburban community, Serenata. MEA currently handles marketing efforts for Intracorp’s Park Terrace community, located in the heart of San Diego’s East Village, adjacent to Petco Park. MEA will handle strategic planning, creative advertising and media planning and buying, for both online and offline efforts. “We have been impressed with the level of thinking and creativity produced by MEA,” stated Gail Nakamura, vice president of marketing for Intracorp. “They consistently find unique, creative ways to reach our buyers and we look forward to partnering with them on future projects as Intracorp continues to expand its offerings to the San Diego community.”
Jim Matthews, president and CEO of MEA added, “Being awarded additional assignments from an existing client is extremely gratifying as it reaffirms the value and creativity we have already been bringing to bear on their businesses. Intracorp is a leading player in urban development throughout the western U.S. and we are excited to expand our relationship with this fine company.”
About MEA
Taking a media agnostic approach to creative brand marketing, MEA provides its clients with smart, uncommon marketing ideas designed to build their businesses. MEA creates integrated marketing communications programs in advertising, design, digital/interactive, direct marketing and public relations for leading brands including Callaway Golf Company, Centurion Speedboats, Young Homes, Intracorp – San Diego, Oakley, Scripps Health, SK Sanctuary, ESET Software and others. For more information visit www.measd.com or www.meadigital.com.
About Intracorp Companies
Since its first groundbreaking in 1997, Intracorp San Diego (ISD) has enjoyed a reputation for creating extraordinarily functional living spaces, uniquely adapted to the special characteristics of each location. An industry leader in the revitalization of urban residential development, ISD communities range from mid- and high-rise condos, often built with office and retail space, to suburban multi-family neighborhoods.