Top Search Agency Launches Digital Marketing Division

May 2007 — Leading pay per click consultancy Top Position has launched a digital marketing division to complement its search marketing services. Known for its more clicks for less approach to PPC account management, Top Position’s digital public relations department offers search engine optimisation (SEO) and online brand management.

“Creating a prominent online presence is very much at the top of the agenda for most businesses,” says Daniel Jupp, managing director of Top Position. “Marketers are increasingly aware that brand building and brand exposure is shifting online. The need to move with these changes calls for specialist knowledge and a unique understanding of the internet, its media and communities.”

Expert Alter Ego

Managed by a specialist team of award-winning online journalists, experienced marketing managers and search engine optimisation technicians, Top Position’s digital marketing service provides a complete online PR presence. Press release research, creation and distribution is coupled with editorial content production, external link management, media tracking and press liaison.

“Gaining the trust and respect of online audiences is paramount if you want your business to succeed online,” says Top Position’s marketing director, Rebecca Appleton. “Projecting the right image can not only make the casual surfer sit up and take notice, it can drive more targeted traffic to your web site and ultimately increase sales leads and sales figures.”

A tailored, twenty-first century solution, digital marketing helps companies to work around the age old problem of standing out from the crowd. Securing brand presence in only the most relevant of cyber circles and tracking link backs, Top Position can project manage the entire campaign or slot in with existing search engine optimisation activities.

For more information, visit www.topposition.co.uk

About Top Position

Founded in 2001 by Daniel Jupp, Top Position is one of Europe’s most respected pay per click consultancies. With more than 300 clients across Europe and the USA, it offers a ‘more clicks for less’ approach to AdWords management. A centre of excellence for search engine marketing and a Google-qualified company, Top Position also offers dedicated Yahoo Search Marketing and MSN adCenter account management.

Please direct all press queries and requests for further information about Top Position to Rebecca Appleton: email rebecca@topposition.co.uk or Tel. 0208 123 5178. Copyright free images, editorial comment and scripted interviews are available for editorial purposes.