Samsung and Microsoft: Xbox 360 Partnership

The alliance is the culmination of a global process begun by Microsoftto find the most advanced and formidable visual display company to join with the new-generation Xbox video game console. A wide variety of visual display screen sizes and technology platforms from Samsung Electronics
(LCD, Plasma, Micro Display - DLP and Slim Fit HDTV CRT's) combined with the
incredible new Xbox console will give gamers unprecedented realism and
intensity in their gameplay. The new 23" Samsung LCD TV (LNR238W) to be
paired at retail with the new Xbox console offers a super-fast 12 millisecond pixel switching speed, which will enable intense action while overcoming any motion artifacts. In addition, the Fixed Pixel Device eliminates scan lines, further ensuring gameplay is smooth and flicker-free. Picture quality combines
with advanced audio technology to create an incredible gaming experience.
Samsung's HDTV built-in speakers emulate the most realistic surround sound using SRS Tru-surround XT so the action feels even closer. Game enthusiasts will no doubt appreciate the sharper details, deeper contrast and rich sound that are standard on a Samsung HDTV.

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