China Finance Centre and iTuneIn.com To Establish Broadband Business Channels in China

New York, NY : CHINA FINANCE CENTRE, the New York based multimedia center dedicated to expanding business ties between China and the United States, has announced an agreement with iTuneIn.com, an online resource for digital media content and products, to create broadband channels providing programming of immediate interest to the Chinese and American business sectors.

A key element of the programming will include CFC’s continuing series of conferences on China – US business. Under this new arrangement, corporate presentations made at CFC Conferences in New York will be distributed via iTuneIn.com’s unique, high quality transmission facilities to reach the 60 million+ broadband subscribers in China. The remaining 50 million dial-up users will also be able to view simplified versions of the Channels.

In announcing the new US-China broadband channels, CFC President William J. Hallenbeck noted, “Government surveys show that over 120 million Chinese have an immediate interest in learning about business in America, and the high quality broadband transmission developed by iTuneIn.com is the perfect way to reach this vast audience with our specialized programming.” According to the latest figures, China is leading the world in installing broadband facilities. Subscribers are currently growing at an unprecedented 79 per cent annually, and are projected to reach 79 million in 2007.”

Underscoring the technical advances offered by iTuneIn.com, company president, Erin Bishop, stated, “The new advanced performance platform developed by our company has been able to raise the current Internet video transmission standards significantly, producing an enriched viewing experience.” The company’s break-through video fidelity can be seen at the company’s Internet site, www.itunein.com.

To provide a continuing supply of programming for the iTuneIn.com China Channel, CFC has planned over 200 conferences, meetings and associated events over the coming 12 months. Mr. Hallenbeck added, “Through these CFC events, U.S. companies will be able to deliver corporate communications presentations directly to an ever-expanding audience of executives, managers, owners and officials throughout China, who all have an immediate interest in learning the elements necessary to operate businesses in the U.S.”

CFC’s Business Information Channels on iTuneIn.com are being organized by company and by industry sector, special topics (eg. Ecology) , as well as professional specialties – law, accounting, marketing, consulting, etc. This organization format is designed to allow maximum flexibility and accessibility for users. It will also permit U.S. companies to program the channels on a continuing basis to provide updates on their operations in China and other countries.

Erin Bishop noted: “By using the latest advances in video production, iTuneIn.com will be able to transmit Internet video of the highest practical quality, while utilizing all available resources.