RIOFORMA CONSULTING AND CHULAVISTA.COM SIGN PREFERRED PARTNERSHIP TO BENEFIT THE CHULA VISTA BUSINESS COMMUNITY

Rioforma Consulting, Chula Vista, Ca - April 16, 2007 — Rioforma Consulting and ChulaVista.com, today announced a preferred partnership that builds on the promise of introducing the premier Chula Vista online community portal “http://www.ChulaVista.com” to local businesses and residents of San Diego’s South Bay. ChulaVista.com has granted Rioforma, “preferred partner status” for ad sales in San Diego County. This partnership opens the door for hundreds of business owners to experience the power of implementing a highly focused local advertising and internet marketing plan. By advertising and listing your business within ChulaVista.com, you’re targeting thousands of Chula Vista residents and business owners via one media. As part of the preferred partnership, Rioforma Consulting will include ChulaVista.com ad placement and business directory listings in all client product offerings. This will be a key-cornerstone to all internet marketing and SEO services that Rioforma provides.

With the partnership, both companies will work together to promote the advantages of listing your business within ChulaVista.com. The importance of having a successful and well planned Internet marketing strategy will be the key-theme for the new sales and marketing efforts of Rioforma Consulting. The overall benefit will result in a greater community presence that should result in a greater source of local information and online business listings for ChulaVista.com.

"Our relationship with ChulaVista.com provides a wonderful foundation for our business to expand into the local advertising arena. By promoting ChulaVista.com via our various sales and marketing efforts, we open doors to speak to business professionals about their long-term advertising and Internet marketing strategies. The bottom line, as ChulaVista.com grows, so do we and both companies will benefit from each others synergies!” said Matthew Forget, President of Rioforma Consulting.

For more information about RioForma Consulting, visit http://www.RioForma.com

ABOUT RIOFORMA CONSULTING

Rioforma Consulting is a privately held business based in Chula Vista, California. Rioforma is considered a local leader in website services that include such services as search engine optimization, Internet marketing, website design and development and highly focus web strategies for small to large businesses. RioForma Consulting is a member of the Chula Vista Chamber of Commerce (http://www.chulavistachamber.org/)

ABOUT CHULAVISTA.COM

ChulaVista.com is Chula Vista’s premier online community portal serving San Diego County’s suburb of Chula Vista. ChulaVista.com offers local residents and businesses a one-stop source for the latest up-to-date local news, events, weather, real estate listings, shopping centers, schools, nightlife, recreation, hotels, local government and city information and a complete listing of local businesses.

ChulaVista.com is a member of the Associated Cities, LLC. The Associated Cities network consists of the most intuitive and compelling city.com brands online. In this capacity, Associated Cities currently represents 89 city partner sites in 27 states and the District of Columbia. The Chulavista.com domain, its content and its brand are not owned by or associated with the City of Chula Vista (http://www.ci.chula-vista.ca.us/). ChulaVista.com's parent company, Blinder Entities, Inc. is a member of the Chula Vista Chamber of Commerce.

The Chula Vista and Bonita area serviced by ChulaVista.com includes the following zip-codes: 91909, 91910, 91911, 91912, 91913, 91914, 91915, 91921, 91902, 91908.