Public Allies Hires Marketing Director to Launch National Branding Focus

In preparation for a nationwide branding campaign, with a dual focus of attracting donors and program recruits, Public Allies has hired Bonita Berrios as the new Director of Marketing and Corporate Partnerships.

Berrios brings over 10 years of marketing and communications experience to the organization, as well as a strong knowledgebase of nonprofit marketing.

With the addition of this new position, Public Allies seeks to expand their marketing and communication efforts, as well as secure national corporate partnerships.

“I am very excited about joining such a prominent thought leader,” said Berrios. “Public Allies is one of the few organizations to successfully create a pipeline for the nurturing of diverse leaders. I look forward to placing that pipeline on a national stage.”

“Public Allies’ rapid national expansion requires strategic branding and marketing efforts,” said Dawn Hutchison, VP of Marketing and Development for Public Allies, Inc. “Bonita brings much needed experience from the private and nonprofit sectors and will help us increase our visibility at the national level and in maturing local markets.”

About Public Allies, Inc.:
Since 1992, Public Allies has built a powerful model for identifying, training and supporting talented and diverse young adults to lead positive community change. Through our programs, young people, ages 18 to 30, serve in full-time apprenticeships creating improving and expanding services at local nonprofit organizations, and participate in a rigorous leadership development program that combines weekly training, coaching, team projects and reflection. Since 2004, 38 young adults, ages 18-30, have participated in the Public Allies Connecticut’s apprenticeship program. Nationally, over 2,000 people have participated in Chicago, IL; Cincinnati, OH; Connecticut, Delaware, Estes Park, CO; Los Angeles, CA; Milwaukee, WI; New York, NY; Raleigh-Durham, NC; Silicon Valley, CA; Phoenix, AZ; Pittsburgh, PA; Louisiana; Taos, NM and Washington, DC.

For information: http://www.publicallies.org or
Contact: bonitab@publicallies.org
Phone: 414-273-0533, ext. 22