The Wakeman Agency Announces Publicity Services and Programs for Non-Profit Organizations

New York, NY—March 2007—According to a study performed by the National Center for Charitable Statistics at the Urban Institute with information from the IRS Business Master File there were more than 1.3 million active non-profit organizations in the nation as of 2004 compared to one million from 8 years previously. With more credible organizations being created to address a number of pressing social issues the competition for donor support is stronger than ever. Today, organizations find that they must find new ways to reach their target audiences to get support.

To respond to the needs of non-profits and small businesses throughout the country, The Wakeman Agency, a public relations and event management agency headquartered n New York City, launched a new program Are You Ready to Change the World? While the Agency has worked with non-profit organizations for several years, the new program offers non-profits with limited resources the opportunity to get their brand out into the world. This hands-on program focuses on increasing the organizations awareness via publicity and/or events.

“Whether a company is a for profit or not-for-profit venture it is still a business and all businesses need revenue to survive,” states Vanessa Wakeman, CEO of The Wakeman Agency. “Gone are the days where media relations or event management services are priced out of reach for a non-profit. Our services are specifically geared toward the non-profit that has a smaller budget but a valid social cause that will have a positive impact on the world.”

With the cost of effective public relations being a key concern for many non-profits, the Wakeman Agency offers a tiered service program to accommodate the required level of involvement and the budget. The Wakeman Agency has developed a support model that can accommodate an organization in need of full service public relations services or provide consulting support for an existing Development or Communications team. “Our clients take comfort in knowing that they have access to an experienced team of PR professionals that work primarily with the non-profit sector and understand the challenges”, said Liane Worthington, Assistant Director of Public Relations at The Wakeman Agency.

For more information about The Wakeman Agency and their services, please visit www.thewakemanagency.com or call 212-500-5953 x118.

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