Retail Application Developer Awards 2007

Universal Ad has been selected as a finalist for the Microsoft EMEA Retail Application Developer Awards 2007 in the Multi-Channel Retailing and the People-Ready Business categories. Aviel Amit, Universal Ad`s founder and CTO, will attend the Feb. 27th awards ceremony in Düsseldorf.

Since its inception, the RAD Awards programme has recognised and celebrated the independent software vendors and retailer IT departments who make the best use of Microsoft technology to provide business value to retail organisations in Europe, the Middle East and Africa (EMEA).

Universal Ad is set to revolutionize the Cross Channel Marketing software market with a breakthrough solution - our patented On Demand Promotions (ODP) Suite. Designed for retailers and their service providers, such as ad agencies, wholesalers, and printers, it offers a rapid ROI and is the only product that completely automates the Creative efforts while maintaining full design freedom.

Cross Channel Marketing software fully integrates the three main aspects of the process – Creative, Workflow and Data whilst maximizing efficiency by streamlining the management and planning of promotions.

Considering the extremely tough competition for customers and the slim margins gained in this battle, the Universal Ad Cross Channel Marketing software solution is one competitive advantage retailers and their service providers cannot afford to pass up.