Apartments.com Announces Launch of Apartment Living

CHICAGO – Online rentals category leader Apartments.com today announced the addition of a new interactive lifestyle center, Apartment Living, to its Web site. Apartment Living complements the renter experience with useful information for before, during and after a move.

Created with the lifestyle of the renter in mind, Apartment Living offers fresh and realistic perspectives on issues that are most familiar to renters. Visitors to Apartment Living can browse through a sizeable number of helpful and informative articles arranged by category. Categories consist of rental specific topics including landlords, leases, budgeting and moving as well as lifestyle focused articles focusing on gardening, health and fitness, decorating and entertaining.

“Apartments.com launched Apartment Living to provide its users with a resource for their most pressing issues - during the move and beyond,” said Chris Long, vice president of product development at Apartments.com. “We hope that every visitor to the site will find a helpful hint, word of advice or a bit of wisdom that enhances their lives,” Long continued.

Apartment Living incorporates search capabilities and Web 2.0 tagging features to enhance its user experience and straightforward navigation. The community feel of the site is supported by enabling visitors to interact by posting comments specific to an article and receiving updates email newsletter subscription formats.

According to a recent independent survey, 90% of people researching rental information use the Internet as a primary research resource. The Apartment Living Web site will allow Apartments.com to strengthen its relationship with renters beyond the initial search to throughout the entire rental cycle. The Apartment Living site can be directly accessed at http://living.apartments.com or by visiting Apartments.com (www.apartments.com) and clicking on the Apartment Living tab.

About Apartments.com
Apartments.com is the most visited national apartment Internet listing subscription service distinguished by more than two million rental listings from managed properties, newspaper classifieds and for-rent-by-owner units. Its personalized searches, highly visual ads featuring 360-degree virtual tours and professional photography, and comprehensive community listings, make it possible for in-market renters to access rental inventory from across town or across the country and make informed decisions quickly. The site's foundation of solid partnerships with the local newspaper and television station Web sites of more than 170 affiliates across the country includes the Chicago Tribune (www.chicagotribune.com), The Washington Post (www.washingtonpost.com) and the Los Angeles Times (www.latimes.com). Apartments.com, a division of Chicago-based Classified Ventures, LLC, delivers highly qualified, ready-to-rent prospects to more than 15,000 trade customers, which increases closure rates and decreases the average cost of leasing an apartment.
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