Quality Content Guide Released

(Olathe, KS) Web content developer and copywriter Carson Brackney of Content Done Better has released a new guide for webmasters interested in improving site performance with quality written content. The free ebook, Quality Content: Separating the Good from the Bad and Why it Matters, explains the virtues of utilizing superior written materials and assists buyers in identifying solid offerings.

"Everyone likes the idea of quality content," Brackney stated, "but many people are ill-equipped to differentiate between great writing and a lackluster effort." The ebook is designed to address that problem. By dissecting excerpts of existing web content and providing examples of how the same material could be presented more effectively, Brackney hopes to open eyes to the "difference between "it'll do and it's great."

Brackney argues that the web's overall value and the profit potential of individual sites is adversely affected by an ongoing "flood of weak content." "We're confronting a number of challenges," he argues. Brackney lists language barriers, an ill-advised price tag focus, a low barrier of entry into the content writing field, the nature of search engine algorithms and other factors as reasons why "quality content may be on a downward track as a percentage of the overall web."

He hopes the guide will direct attention to content quality issues and will encourage online entrepreneurs to focus their content strategies with quality materials in mind.

The ebook is available for download at the Content Done Better website.

http://contentdonebetter.com/wp-content/uploads/2007/02/quality-content.zip