LifebankUSA’s Breakthrough PlacentaCord(TM) Service Garners Attention

February 11, 2007 / Cedar Knolls, NJ - Since its launch in October 2006, PlacentaCord(TM) banking has garnered widespread attention from both the news media and parents-to-be.

Exclusively offered by LifebankUSA, PlacentaCord banking is the first service that banks stem cells from two sources – both the placenta and the umbilical cord. PlacentaCord banking yields the most cells, which provides greater therapeutic potential for banking families.

Notably, LifebankUSA’s new PlacentaCord service was featured in an article written in the Newark Star-Ledger on January 7, entitled "Harvesting Hope." The article explored the growing interest in placental and cord blood banking through the experience of the Bogert family.

According to the article, parents-to-be Greg and Didi Bogert enrolled with LifebankUSA prior to the birth of their daughter, Brianna. After the birth of the baby girl, the Bogerts’ doctor performed the placenta and cord blood collection. Shortly after, a LifebankUSA courier arrived to transport the collection kit from the hospital to LifebankUSA’s state-of-the-art facility for processing and cryogenic storage of the stem cells.

The Bogerts tell the Newark Star-Ledger that they are satisfied with their decision to invest in PlacentaCord banking. "We're not really expecting something to happen so that we would need to resort to using the stem cells, but you never know," said Greg. "Who knows how far science will have advanced by the time our child is older? There may be cures we couldn't dream of today. To us, it's worth taking the chance."

About LifebankUSA(TM)

LifebankUSA is one of the largest cord blood banks in the world, and has provided cord blood banking services for thousands of families worldwide. LifebankUSA is also the world's first bank to offer families the new option to collect and preserve stem cells derived from the placenta as well as the umbilical cord (PlacentaCord banking) for hematopoietic reconstitution. In addition to being the world's first PlacentaCord banking company, LifebankUSA is committed to being at the forefront of research and development to help ensure a more promising future for both placental and umbilical cord blood stem cell therapeutics.

LifebankUSA is registered with the Food and Drug Administration (FDA), accredited by the AABB (formerly known as the American Association of Blood Banks), and certified by ISO (International Organization for Standardization).

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Contact:
Brian Gill
Senior Director, Corporate Communications
LifebankUSA
45 Horsehill Road
Cedar Knolls, NJ 07927
908-673-9530
info@lifebankusa.com
www.lifebankusa.com