Beauty and Fashion Accessories Fair Hong Kong To Be Held 22 April 2007

One breath-taking Beauty and Fashion Accessories Fair in Hong Kong

Pil Concept is the organizer of the “Beauty and Fashion Accessories Fair”. The fair is to be held on Hong Kong International Trade & Exhibition Centre, Kowloon Bay on Sunday, 22 April 2007 from 11:00am to 8:00pm. This is the customer consumption fair and the goal is to provide an additional channel for small and medium size company to get more exposure in the market to expand their business quickly and get recognized by the mass public in a short period of time. This event is a golden chance to enhance their brand and company image; moreover, expanding customer network and boosting sales.

The fair is a roadmap to the latest beauty, styling trends and guides to express the identity. The targeted visitors are ladies aged between 20’s to 40’s to help them prepare and get ready for the summer. The fair slogan is “Release the true beauty with confidence and self-expression to feel good about who you are and who you want to be.”

The venue included 3 different zones, “Beauty Parlour”, “Consumer Buying Zone” and “Seminar Auditorium” Beauty Palour is mainly for the servicing business teaching the visitors on how to make themselves looks better. Consumer Buying Zone is a market style selling different kinds of beauty, skincare, fitness, healthcare, styling accessories products and etc… Seminars will be held from 2:00pm to 7:00pm. All Seminars are hosted by experienced Beauticians, Nutritionists, Fashion Styling Consultants who will provide talks on beauty, skin care, health & fitness, makeover, makeup, styling ideas, secrets and tips.

Pil Concept will use different media channels to promote the “Beauty and Fashion Accessories Fair” to the public. Promotion campaign will start launching at mid February. Advertisements will be placed in local newspapers one week before the Fair and over 60,000 leaflets will be given out to the public. Internet promotion on different platform is scheduled regularly as well.

About Pil Concept
Pil Concept is specialized in Exhibition/Event Production, Planning and Management. Other services include Video Production, Product and Exhibition/Event Promotion as well as Graphic Design. Pil Concept provide one-stop services and clients include multinationals like WTO, Volkswagen, hotels, restaurants, associations, bookstores, and also small and medium size business.

Get more details about “Beauty and Fashion Accessories Fair” and Pil Concept can be found at www.pilconcept.com