Auction Direct USA Appoints New General Manager

Victor, NY Auction Direct USA Used Vehicle Superstore, one of the largest and fastest growing Rochester New York used car dealerships, announced today the hiring of Tom Rosati as the new General Manager for the Victor, NY dealership.

Tom Rosati is among the areas most experienced automotive professionals. He brings with him over 25 years of sales, operational and management experience in the Rochester used car market; most recently as the General Manager and President of Moyle Chevrolet. Tom is a past recipient of the Buick Select Dealer Award as well as Honeoye Fall's Citizen of the Year for his active community involvement with youth baseball and basketball organizations. Tom resides in Mendon with his wife of 25 years, Jill, daughters Makenna, Lena and son Jake.

"Auction Direct's unique, non-traditional used car setting really got my attention," said Tom, "The no-haggle environment creates a higher level of customer focus and completely eliminates the intimidation factor." "Tom's experience, relationship building ability and personal style meshes well with the Auction Direct USA philosophy." Said John Iannone, Auction Direct USA CEO.

As Auction Direct continues its growth initiatives, Tom will assist in building the footprint within the Rochester used car market, strengthening current customer relationships and developing even more relationships during the second year of business. "I've got my sights on eventually delivering 200 units per month as a result of our high referral rate, our new eCommerce capabilities and our incredible prices," Says Tom, "I'm excited about the opportunity to continue the current growth track throughout 2007." Previous customers of Tom are invited to visit Auction Direct USA for a special tour of the newly improved showroom, delivery coordination area and the customer resource center.

About Auction Direct USA Used Vehicle Superstore:

Founded in 2005, Auction Direct USA Used Car Superstore is committed to revolutionizing and legitimizing the used car business. Guided by principles of trust and open information exchange, Auction Direct USA provides a truly unique and satisfying automobile purchase experience. The company currently employs over 45 people at its Victor, N.Y. location, with plans for national expansion.

For more information, please visit www.AuctionDirectUSA.com