DKMS/MISS LADY ENTERTAINMENT To kick-off All-Star Weekend benefit with DONOR RECRUITMENT DRIVE in New York at Lafayette Bar & Grill

New York, January 29, 2007 —DKMS/MISS LADY ENTERTAINMENT will kick-off All-Star Weekend benefit for Jaden Hilton with its first donor recruitment drive on January 31, 2007 at legendary restaurant Lafayette Bar & Grill from 1pm-5pm. DKMS and MISS LADY ENTERTAINMENT will continue to increase awareness with a series of events during All-Star weekend with a donor drive on February 17, 2007 on UNLV’s campus at the MPE center from 12pm-6pm.

DKMS’ New York office opened this year as the U.S. branch of DKMS, a German-based non-profit organization founded in 1991 and DKMS Americas incorporated in 2004, which maintains the world’s largest bone marrow donor database with nearly 1.5 million registered donors. It has facilitated more than 10,000 transplants –today, nearly five a day- since it’s founding. DKMS stands for Deutsche Knochenmarkspenderdatei, or German Bone Marrow Donor Center in English. The New York office will help meet increasing U.S. demand for bone marrow transplants.

Jaden is 3 years old boy, struggling against leukemia. He is African-American and has acute leukemia, which was diagnosed in early 2006. Since then, he has been undergoing chemotherapy, in the hope that he could be cured without having to undergo a stem cell transplant. Sadly, Jaden relapsed at the end of October 2006. Jaden has not found a donor. Since tissue types are inherited, patients in need of a bone marrow transplant are most likely to match with someone from the same ethnic background. Currently, minority groups are underrepresented in the donor registry. As a result, is it is much harder for anyone from a minority background with leukemia or other blood disease to find a donor match. “It’s sad that African-Americans are severely under-represented, comprising only 7% of the national registry’s of 6 million donors…Our goal is to increase awareness throughout the minority community…an African-American media icon Ed Bradley died from this disease…if we could just save atleast one life by educating minorities we can increase the donor rate.” say Shana Mac. MISS LADY ENTERTAINMENT and DKMS are set on evening out the odds.

Therefore, during All-Star Weekend DKMS and MISS LADY ENTERTAINMENT. will join forces to find a donor during the most influential athletic events for a multi-cultured audience. All-Star Weekend 2007 event will be in Las Vegas, NV. Our Celebrities include DJ Clue, Fabolous, JD Williams from HBO’s the Wire, Welterweight Champion Kendall Holt, Comedienne Sommore, Boxer Zab Judah, DJ Juanito and DJ Kast from Hot 97 and many more to come.
Wednesday, Jan. 31, 2007, from 1:00 p.m. to 5:00 p.m. at Lafayette Bar & Grill
located at 54 Franklin St. Manhattan, NY 10013
To contact MISS LADY ENTERTAINMENT at 1.800.421.1767 ext 706, email us missladyent@gmail.com/www.celebritycharitygala.com or to learn more, visit www.dkmsamericas.org, call 1-866-340-DKMS (3567) or send an e-mail to info@dkmsamericas.org. Lafayette Grill & Bar is located 54 Franklin St. NY, NY 10013 (Broadway and Franklin). Walk-ins are welcome.
###