DISTINCTIVE NEW HYBRID BLOG/WEBSITE LAUNCHES ARRAY OF DISRUPTIVE CONTENT

BOSTON, MA – January 28, 2007 – HugetimeSports.com, a leading provider of sports news, analysis and access to specialized athletic equipment and apparel via the web, today announced the launch of their new web design. Intended to explore the role of traditional sports coverage and emerging new media journalistic trends, the site aims to represent and display unbiased public opinion. The unique hybrid blog/website can be found at http://www.hugetimesports.com.

Reaching thousands of readers each month, the site is co-authored by five college graduates from institutions spanning the northeast such as Harvard University, Providence College, Boston University and the University of Massachusetts. With content stemming from inside the mind of a former Ivy League pitcher to the hardnosed thoughts of a marketing professional, each writer brings a unique viewpoint which comes to life on the site’s pages.

“Without question, the sports community is passionate – from the activities its members actively engage, the teams and players they follow, to the products they purchase,” says David Cote, Founder of HugetimeSports. “It’s our hope that we can generate greater thought and a deeper discussion of sports information and how it is disseminated, particularly related to its potential and actual effects on teams, players, fans and the general public."

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