TMPDM Interactive Ramps Up to Meet New Business Demands

New York. A series of new interactive business wins has dictated the hiring of five new professionals and promotion of two current managers at TMP Directional Marketing, a Search Engine Marketing/ Local Search Interactive agency and the leading print and online Yellow Pages advertising agency in the world. CEO Stuart McKelvey made the announcement today

“We are in a perfect storm of opportunity; where our clients’ needs continue to lead us to innovate in a dynamic and emerging marketplace,” said Stuart McKelvey. “We have attracted top talented, experienced professionals who know the interactive marketplace well, and will help us find the most effective ways to exceed our client expectations.”

Gregg Stewart has been named Sr. Vice-President Interactive, heading the Interactive unit of TMPDM, and moving up from SVP Client Services. Prior to coming to TMPDM, Gregg was SVP Sales & Marketing at Fathom Online a search engine marketer, and prior to that was an early adapter of online technologies as President of Wahlstrom Interactive, an IPG company. He is based in New York and Ridgefield, CT.

Bill Fowle, Vice-President, Search. Based in Kansas City, Bill heads the TMPDM team of SEM/SEO experts that is growing rapidly. An experienced internet veteran, Bill was formerly Search Strategist at H&R Block where he was involved in many areas of online activities and technology, including website architecture, creative, optimization and search. Prior to that, he was Director of Online Solutions for DST, a computer software company.

Monica Ho, Vice-President Strategy and Marketing. Based in Milwaukee, Monica will manage online and offline strategic planning and execution of all marketing initiatives. She was previously Sr. Director, Interactive and has held various management titles within TMPDM Sales and Marketing for eight years.

Todd Bloch, Sr. Director Interactive Client Services, Eastern Region. Based in New York, Todd will oversee and develop broad-based strategic Client Services. He comes from Yahoo Search Marketing where he was a Regional Manager of teams across a wide array of business units working closely with many big brands. Prior to Yahoo, Todd gained significant experience in online advertising at TNS Media Intelligence, eValiant Media Resources and DMB&B Focus Media.

Tony Gauthier, Sr. Director Interactive Client Services, Central Region. Based in TMPDM Dallas, Tony brings 18 years of traditional and digital advertising experience in media, search, internet product development and strategic planning. He was previously Managing Director of Digiflex, an interactive management firm and prior to that was Director of Advertising Products for Weather.com. He began his advertising career at Saatchi & Saatchi and Zimmerman Advertising.

Glenn Herrera, Director of Interactive Business Development, West Coast. Another recruit from Yahoo, Glenn brings 10 years of online experience most recently as Sr. account Executive and Team Leader at Yahoo where he headed a high profile team dedicated to integrating online business services and emerging markets, breaking all sales records and earning a top position in the Leadership Circle. Based in Los Angeles, Glenn has also found time to be featured in TV, Film and Theatre.

Jami Servidone, Director of Interactive Business Development, Northeast. Previously the Regional Account Executive for CitySearch in New York, Jami specializes in luxury clients in the hospitality industry, integrating their needs to online marketing. To be based at TMPDM New York, she was previously with Simply Certificates.

TMP Directional Marketing, the largest Yellow Pages and search engine marketing firm, is independent and headquartered in New York with 700 employees and 22 offices in the U.S. and Canada. Combining its years of success in Yellow Pages advertising with online expertise gained as a former unit of Monster.com, TMPDM has captured over $500 million of the $2 billion national Yellow Pages print and online marketplace. By far the market leader, TMPDM serves hundreds of clients, including more than 100 Fortune 500 companies.

Contact: Mary Churchill
mcchurchill@gmail.com
646 415 8555/ 917 848 1701
www.tmpdm.com