Young Living Essential Oils releases their 2007 Marketing Campaign
January 20, 2007 (PRLEAP.COM) Health News
Young Living Essential Oils Australasia announces a new addition to their staff, and a brand new Marketing Campaign for 2007. Mark Sheppard has joined Young Living as their Marketing Manager, and brings a wealth of experience in nutrition and sales. Although Mark holds a degree in law, his interests in health and fitness drove him to a key position as Sales and Marketing Manager with Health World Limited, owner of the popular brands Inner Health, Endura and Metagenics. Mark was directly responsible for the branding and growth of all three brands in the Pharmacy, Health Food and Practitioner Market. Mark’s contribution to Young Living Essential Oils’ Australian office has already been significant since his employment late in 2006, with a multi-faceted marketing calendar developed for 2007. The marketing plan contains an aggressive meeting schedule for 2007 in all capital cities and regional centers on a monthly basis. There will be a focus on increasing the public awareness of Young Living Essential Oils through main stream advertising, a PR campaign and community and charity work.
There will also be a strong company profile at trade business shows to grow the branding and awareness of Young Living within the Australian market, and to assist Australian independent distributors in developing and expanding their business.
Young Living’s products include therapeutic-grade essential oils, high antioxidant foods and supplements, and non-toxic personal care products, and are sold through independent distributors worldwide.