Spa Finder Debuts Web’s First Dedicated Spa Travel Booking Site: MySpaVacations.com

New York, NY– January 20, 2007 – Spa Finder, Inc., the global spa resource, today launched MySpaVacations.com, the web’s first dedicated spa travel booking site, providing a much-needed online travel booking solution for the $48-billion global spa industry. The new site makes it fast and easy for travel shoppers to plan their ideal spa vacations according to a range of special interests, then check live room, flight and rental car availability to book vacation packages in real time.

“The first wave of online travel was strictly about price, but the new wave – of which MySpaVacations.com is a part – is all about helping travelers plan their perfect vacations,” said MySpaVacation.com’s Director of Online Travel, Dan Chandre. “Our goal is to provide the best live spa property inventory for the millions of online travelers who want to include spa in their vacation plans.”

Chandre notes that MySpaVacation’s live spa property inventory can also be accessed by major travel portals looking to tap into the booming spa travel niche – which isn’t so “niche” anymore. In fact, 54% of travelers recently surveyed by the Travel Industry Association (TIA) said they’re interested in going to a spa or a place where they can relax and rejuvenate. And YBP&R, a leading provider of travel & leisure market intelligence, included a growing interest in spa travel as one of its top-10 trends to watch in 2007.

The live spa property inventory at MySpaVacations.com comprises a range of spa destinations – from traditional destination spas, to luxury hotels and resorts that feature spa amenities. During their searches, consumers have access to in-depth property overviews, including photos, pricing, features, amenities and spa information as well as general spa-going tips and information. Once they’ve selected a property, they can dynamically book spa vacation packages in real time, including air travel, cuisine and spa treatments.

Search for spas according to interests ranging from romance to wellness
MySpaVacations.com is designed to simplify the complexities of spa travel and help visitors find, plan and book inclusive spa vacations that fit their specific needs. Users can search geographically to find properties in prime spa-going destinations like California, Mexico and the Caribbean. Those who are more interested in what they’ll do when they get there can opt to search for spa properties that meet their special interest priorities – whether that’s wellness, romance, weight loss, adventure, family, beach-going or golf. MySpaVacations.com also caters to budget-minded travelers, who can search through dozens of properties currently offering exclusive specials and vacation packages through the site.

The point of connection between stay spas, travel agents and spa-goers
As the first live dynamic travel booking site with a 100% spa focus, MySpaVacations.com offers unique business opportunities, not only for spa properties looking for a way to generate direct business online, but also for travel industry professionals looking to tap into the surge in global spa-going. (Spa Finder estimates that the global spa revenues have increased roughly 75% in the past three years – from an estimated $27.8 billion in 2003, to a projected $48 billion in ‘06.) The site includes a dedicated area for travel agents to book commissioned spa packages for their clients; and an affiliate program is underway to feature MySpaVacation.com’s live spa property inventory on other leading travel, spa, and luxury lifestyle sites.

Learn More
Go to MySpaVacations.com to discover the full range of tools and information that online shoppers can utilize to plan and book their ideal spa vacations. If you’re interested in listing your spa property on MySpaVacations.com – at no up-front cost – contact info@myspavacations.com.

To learn more, or to speak with a press contact for MySpaVacations.com, contact Joe Foster: 323.572.5361 or joe@rbicom.com.

About Spa Finder, Inc.
As the world's largest spa marketing and media company, Spa Finder reaches millions of spa enthusiasts via its award-winning website, Spafinder.com. The company publishes Luxury SpaFinder Magazine, the trusted authority on luxury spas and associated lifestyles, as well as its annual Worldwide Guide to Spas, the ultimate spa-goers' resource. Spa Finder also operates the world's largest spa gift certificate and incentive programs.