Chennai gets its first Big Bazaar To redefine the shopping experience in the city
December 30, 2006 (PRLEAP.COM) Business News
Big Bazaar, the value retailing concept of Pantaloon Retail (India) limited and a part of the Future Group, now comes to Chennai. The store is being operated by M/s Anandram Developers Private Limited, agents of Pantaloon Retail (I) Limited, and is one of the largest stand-alone stores in the City. Promising that nobody sells cheaper and better, the Big Bazaar store, which is located at 45-47, Arcot Road, Saligramam (Near Bharani Hospital), Chennai — 600 093, provides shoppers with a never-before shopping experience. In fact, it offers special discounts and offers of upto 60 per cent on more than 1, 60,000 products 365 days a year. As an inaugural offer, Shop for Rs 3999/- and get 38 piece Melanine dinner set worth Rs: 745/-and shop for Rs:599/- and get 1 bag full of Vegetables. 0ffer valid on 30th Saturday and 31st Sunday December 2006.Commenting on the opening of the new outlet, Mr. Rohit Malhotra, Operations Head, South Zone, Big Bazaar, said, "We feel very proud that Big Bazaar has now marked its presence in largest metropolis of south India and the capital of Tamil Nadu. Now, the homemakers in Chennai will get to experience the convenience of shopping for all their household requirements under one roof. The store will help the homemaker to save the maximum while giving the best amenities and value additions to her family."
Big Bazaar, Chennai, showcases the following — apparel and accessories for the entire family including women's wear, kids wear, casual wear, men's wear, accessories and fashion jewellery; personal care products; baby care products, stationery, toys, footwear, plastics, home care products, household products, gift articles, flowers, electronic products, mobile handsets, furniture, sports accessories, luggage and kitchen equipment. It also offers several innovative and novel concepts such as Got it, Tulsi, (pharmacy) Ladies Shringar, Navras (gold and diamond jewellery) M Bazaar, (mobiles) Sunglasses and Watches, Levis Signature, Electronics bazaar, Home care (FB), Depot (Books, music, gifts and stationery) and Food Bazaar.
The Big Bazaar also has a Food Bazaar. All the cooking and kitchen needs of the housewife are available under a single roof. It provides an assorted range of foods, grains, grocery, provisions, spices, dairy products, fresh fruits, vegetables, confectionery, loose dry fruits, namkeen, sweets, farsan, etc. The Food Bazaar will offer additives and preservatives, ready to eat, ready to cook, Chill Station, health food, beverages, baby food, Farm Fresh and Golden Harvest.
Big Bazaar’s motto of “Nobody sells cheaper and better”, all products in Big Bazaar are available at the lowest prices. Promising 'more for less', Big Bazaar, offers a wide range of mass-market product lines that are sought by a majority of Indian consumers. It also offers a host of value-added services at the bazaar. The special discounts and promotional offers, which are available at regular intervals, make the format very unique and distinct. The consumer experiences a new level of standard in price, convenience comfort, quality, quantity and store service levels.
About Pantaloon Retail (India) Limited
Pantaloon Retail (India) Limited is a leading retailer with a turnover of over Rs. 2,018.76 crore for the financial year 2005-06. Headquartered in Mumbai, the company operates through primarily the ‘Lifestyle’ and ‘Value’ formats through multiple delivery mechanisms and lines of business — some of them being, fashion, food, general merchandise, home, leisure and entertainment, financial services, communications and wellness. The company has stores in 30 cities across the country, constituting 3.5 million square feet of retail space. The company caters to the ‘Lifestyle’ segment through its 24 Pantaloons Stores and 3 Central Malls, as well as its other concepts. In ‘Value’ retailing it is present through 40 Big Bazaar hypermarkets, 60 Food Bazaars and 5 Fashion Stations, and other delivery formats.