Online Retailer Caters Exclusively to Pomeranian Owners

Chicago, IL March 30, 2005 — "Our Pom handbags have consistently been our best sellers." says Pom-Mart owner Shawna Robinson. "We have every style Pomeranian Purse being made today!"

Shawna and her husband live near Joliet, IL along with two Pomeranians and several other pets. "I carry my Pom purse everywhere, and am always getting compliments!" she says. "Everyone loves these new styles of photo-handbags."

Shawna constantly scans supplier websites for new Pom items. "Just when I think we have everything, something new pops up. It's a never ending search to keep up-to-date."

To help bring in new potential customers, Pom-Mart gives away a free Pomeranian figurine every month. There is also a picture gallery where Pom owners can upload pictures of their Poms for the world to see.

"This business model would have been impossible without the internet,” says Shawna. "But now every Pom owner in the world can come to Pom-Mart and find things they would never find at their local mall. For instance, we have every Pomeranian book ever published!"

Pom-Mart has shipped items all over the world. England, Hong-Kong and Sweden are among the top international destinations.

According to the American Pet Product Manufacturers Association (APPMA), there are approximately 74 million dogs in the United States. 43.5% of US households own a dog. For 2005, it is estimated that $35.9 billion will be spent on pets in the U.S. alone.

Pom-Mart Pomeranian Shop (http://www.pom-mart.com) has been selling Pomeranian themed merchandise online since 2003. Easily remembered Toll-Free phone number is 1-877-POM-MART.