Single Throw Announces the First Fully Integrated Podcast Marketing Solution

Single Throw, Inc., a premier New Jersey Internet Marketing company, proudly announced the introduction of TIMBRE, the first fully integrated Podcast Marketing solution. Single Throw’s TIMBRE™ marketing solution, when combined with the strength of compelling content and the syndication systems associated with Podcasting, will provide a superior method for instructing, attracting, and marketing to a wider audience of potential and existing customers.

The logistics regarding TIMBRE™ revolves around the highly unique format of Podcasting, a portable multimedia concept still considered to be in its infancy. Single Throw’s award winning marketing team has devised a distinctive approach to Podcast marketing by building a complete solution around expert content development and production, skilled planning and integration, efficient delivery, and broad program management and measurement.

TIMBRE™ will align corporate Podcasts with traditional and Internet Marketing vehicles, including e-mail, website, blogs, and traditional marketing methods. A three-phase overview of TIMBRE™ includes Discovery, where subject matter and topics of interest are researched and scripted for each episode; Production, where Single Throw’s mobile and remote studios are used to record the Podcast; and Delivery, where the Podcast becomes integrated into existing marketing solutions and delivered throughout all traditional Podcasting channels, such as Apple iTunes and Internet search engines like Google, Yahoo, MSN, and Ask.
Single Throw will also provide value-added services along with TIMBRE™, such as placing a customer’s Podcast in a unique Internet location with its own URL and integrating it into TimbreMedia.com, a popular client directory which features show summaries and RSS subscription options. Single Throw will also incorporate Podcasts into customers’ e-mail marketing plans and provide printed counter-top displays to announce Podcasts to retail store, office or tradeshow visitors.

Single Throw’s new Podcast marketing solution for business, TIMBRE™, follows the company’s rich history of developing successful Internet strategies that have produced a phenomenal spike in sales and targeted web-traffic for numerous companies and organizations, including the Lakewood BlueClaws, Maegreen Gifts, Scholastic, CentraState HealthCare, New Pig Corp., and Harley-Davidson of Ocean County. For more information on TIMBRE™ or any of Single Throw’s Internet marketing services, call 732-451-0820 or visit their website at www.singlethrow.com.