Explore Communications Hires Willis as Media Planner/Buyer

Capping a year of strong growth, Denver-based media planning and marketing agency Explore Communications Inc. recently added Kate Willis as a media planner/buyer.

Willis figures to immediately shore up Explore’s buying, planning and strategic duties for a number of the firm’s clients.

Willis joins Explore from M.D.C. Holdings, where she served as a national media planner/buyer. Responsible for the media efforts supporting the homebuilder’s Richmond American Homes division, she covered markets ranging from Jacksonville, Fla., to Las Vegas.

Previously, Willis worked as a buyer for Lakewood advertising agency The Integer Group, negotiating media buys nationwide for Coors Brewing Company.

Explore Communications is a service-oriented media planning and marketing firm focused on maximizing the effectiveness of clients’ campaigns. Through smart media planning and buying, extensive research and comprehensive account planning, Explore elevates messages, images and brands above the clutter of everyday life. Current clients include New Belgium Brewing Company, Keystone Resort and Denver Water.

For more information on Explore, contact principal Brett Grischo at 303-393-0567 or visit www.explorehq.com.

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