SmartDirect Launches Low Cost Online Mortgage Website For Texas Borrowers
December 02, 2006 (PRLEAP.COM) Business News
Online mortgage broker, SmartDirect today launched SmartDirect.com, a home-loan program that saves borrowers thousands on the cost of financing a home. For Texas consumers ready to purchase or refinance a home, the program provides a hassle-free way to search for, apply for and obtain a home loan from top national mortgage lenders.“SmartDirect technology searches thousands of loan programs from multiple lenders in seconds to find the best rates available. Since we don’t pay a sales commission, the customer saves even more.” said Stephen Burke, SmartDirect co-founder. A survey of six online mortgage lenders on November 16, 2006 found that borrowers would save between $2,549 and $7,270 at closing on a $350,000 mortgage by going to SmartDirect. “A home-loan is a commodity. Why pay more if you don’t have to? Our clients walk away from the closing table with more cash in their pocket.”
“SmartDirect.com was easy to use and gave me a custom quote in minutes without asking me for any personal information,” said Joe Goodman, a SmartDirect customer. “The pricing was the best I could find and the support provided by the client representative was first rate.”
Unlike traditional mortgage lenders, SmartDirect representatives do not sell or give advice on which loan programs to consider. Instead of paying someone to make the decision for them, SmartDirect customers simply choose the loan they want and submit their application online. A SmartDirect client advocate handles the rest to ensure a trouble-free closing. For those who have challenged credit, need help choosing a loan program or simply want hands-on support, SmartDirect links its customers with a partner loan officer, in a program known as SmartDirect Connect. SmartDirect.com is not available to consumers who are working with a SmartDirect Connect partner loan officer.
“SmartDirect is committed to empowering consumers with information previously limited to loan officers,” SmartDirect co-founder Spencer Williams said. “In our business model, technology has replaced the commissioned salesperson and thus we are able to quote lender rates at wholesale without the commission markup. This translates into significantly lower rates and fees for our clients. Technology has enabled us to give borrowers better information, more choices and lower transaction costs.”
About SmartDirect
SmartDirect (www.SmartDirect.com) is an online mortgage broker. SmartDirect technology instantly searches thousands of loan programs to find the lowest cost loans available. Customers who use SmartDirect.com to obtain a purchase or refinance mortgage will save an amount equal to the commission traditionally earned by a loan officer. SmartDirect offers a full range of mortgage options for both home purchase and refinance loans. The loan programs offered include: 15 year, 20 year, and 30 year fixed rate mortgages; 1 year, 3 year, 5 year, 7 year and 10 year adjustable rate mortgages (ARM); and 5 year, 7 year, and 10 year interest only ARMS. To give SmartDirect a try, visit www.SmartDirect.com.